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2016

Apple's Mac reaches 9.2% share on the web as Windows PC use sinks to new low

Monday May 02, 2016

New data from Net Applications shows that Apple's installed base of Mac users now account for 9.2 percent of the conventional PCs used online, as Microsoft's Windows platform falls to a new low among online users.

Coach to make 9 bands for Apple Watch for $150 each, may not ship until this fall

Monday May 02, 2016

More details continue to emerge on luxury fashion brand Coach's plans to release a lineup of leather bands for the Apple Watch, set to come in nine different styles when they launch later this year.

Apple's Jony Ive previews The Met's 'Manus x Machina'

Monday May 02, 2016

The Metropolitan Museum of Art's Costume Institute on Monday took the wraps off its 'Manus x Machina' exhibit -- the focal point of this year's Met Gala -- and Apple design chief Jony Ive was on hand for the introduction.

Apple Maps adds public transit directions for Rio de Janeiro in prep for 2016 Summer Olympics

Monday May 02, 2016

People in the Brazilian city of Rio de Janeiro can now access public transit directions through Apple Maps, an addition presumably geared towards the 2016 Summer Olympics, which start on August 5.

Killer Deals: Apple's 12" MacBooks for $999, 13" MacBook Airs for $839

Monday May 02, 2016

Matching the lowest prices we've ever seen, readers this week can save $300 instantly and grab one of Apple's remaining early 2015 12" MacBooks for just $999 with free shipping and no sales tax for customers outside NY. Or grab a remaining 2015 13" MacBook Air for $839.

Watch: Apple's 2016 MacBook vs. 2015 MacBook in speed test comparison

Monday May 02, 2016

Apple was able to squeeze out an extra hour of battery life and modest performance gains from its second-generation 12-inch MacBook, but is that enough to warrant an upgrade from the 2015 model? Find out in AppleInsider's head-to-head video.

Hulu could beat Apple to the punch with live TV subscription service

Monday May 02, 2016

Hulu -- currently an on-demand platform -- could soon join the ranks of internet-based live TV providers, increasing the challenge for Apple's rumored entry into the same arena.

FBI should disclose iPhone vulnerability to Apple, Edward Snowden says

Monday May 02, 2016

Infamous NSA whistleblower Edward Snowden has once again weighed in on the Apple-FBI battle, this time saying that the bureau should disclose the vulnerability used to crack the San Bernardino iPhone in the interest of national cybersecurity.

Los Angeles court orders woman to unlock Touch ID-equipped iPhone for FBI

Monday May 02, 2016

Through a Los Angeles court, the FBI recently obtained a warrant forcing a woman to unlock an iPhone equipped with Apple's Touch ID fingerprint technology, according to a report.

Latest 'Shot on iPhone' ad uses Mother's Day to get emotional impact

Sunday May 01, 2016

Apple on Sunday released a new TV commercial, making use of the upcoming Mother's Day holiday to further its "Shot on iPhone" marketing campaign.

Apple, Samsung, Facebook, Amazon & the case of the 'very bad' Q2

Sunday May 01, 2016

Apple's fiscal Q2 earnings were the company's "worst ever" of the last decade in terms of year-over-year growth, but not in terms of actual commercial activity during the first three months of 2016. Take a closer look at Apple and three other firms: Samsung, Facebook and Amazon.

Intel splits on Atom after the mobile relevance of x86 whacked by Apple's Ax

Saturday April 30, 2016

Intel is ending production of its mobile Atom processors as the reality sets in of a mobile world where virtually all the profits are inhaled by devices sold by Apple and powered by the iPhone-maker's own custom Ax series Application Processors.

Review: Logi Base Smart Connector charging dock is the best way to juice your iPad Pro

Saturday April 30, 2016

MagSafe has long been a defining feature of Apple's market leading notebooks. Thanks to the Smart Connector charging capabilities first introduced by the new Logi Base dock for iPad Pro, Apple's iDevices now have their own convenient MagSafe equivalent.

This week on AI: Apple's no-good terrible quarter, a death in Cupertino, 'Apple Watch 2' rumors & more

Saturday April 30, 2016

In many ways the last week of April was a negative one for Apple, with disappointing financial results, a death on campus, and word of more labor abuses at a key supplier. Rumors did emerge, however, about plans for the "iPhone 7" and a second-generation Apple Watch.

Apple redesigns Support website with clean layout, responsive UI

Friday April 29, 2016

As part of ongoing website redesign efforts, Apple on Friday launched a revamped Support Pages mini-site with a cleaner layout, easy to access topics links and responsive web assets supporting desktop and mobile browsing.

Schiller schools internet on correct Apple device plurals, but Cook says 'iPad Pros'

Friday April 29, 2016

A contentious debate is brewing in Cupertino. Apple marketing chief Phil Schiller on Friday took to Twitter to inform tech plebes that Apple devices should never be pluralized, a stance in diametric opposition to beliefs held by CEO Tim Cook.

Apple will attempt data extraction on iPhone of teen lost at sea, report says

Friday April 29, 2016

Apple forensics experts will attempt to extract data from an iPhone 6 used by missing Florida teen Austin Stephanos, who was presumed lost at sea some nine months ago, a lawyer representing the Stephanos family said Friday.

Tor Myhren officially starts as Apple's new VP of Marketing Communications

Friday April 29, 2016

Months after the hiring was announced, Apple on Friday officially instituted Tor Myhren as the company's new VP of Marketing Communications, replacing Hiroki Asai, a now-retired 18-year veteran with the company.

Exclusive: Apple's top secret 'Athena' chip fab gets new 'delicate equipment'

Friday April 29, 2016

Apple has quickly moved to overhaul the equipment installed at the San Jose, Calif., chip fab it acquired from Maxim Integrated Products in December, indicating that the purchase was a strategic priority for the company in its relentless drive to out-innovate its competitors.

Apple to partner with Coach on new leather Apple Watch bands, coming as soon as June

Friday April 29, 2016

New leather Apple Watch bands made by luxury fashion brand Coach could arrive as soon as Apple's Worldwide Developer Conference in June, a new report has revealed.