Looking to take full advantage of PCI Express solid state drives found in the latest Mac models, including the new 12-inch MacBook, Apple built support for the NVM Express SSD Interface into its most recent OS X 10.10.3 Yosemite update.
With the much-hyped debut of HBO Now, Apple has once again chosen to look the other way as one if its major partners leverages iOS and the Apple TV to distribute adult content -- a courtesy the company still refuses to extend to other developers.
The U.S. Patent and Trademark Office on Friday handed down a final decision invalidating key claims of a so-called "podcasting patent" assigned to Personal Audio, LLC, which was in the midst of leveraging the IP against multiple podcasters.
Thanks to a feature hidden in iOS 8.3, Star Trek fans can apply a Vulcan salute emoji to texts, tweets and messages viewable by other iOS device and Mac owners running Apple's latest software updates.
Aperture and iPhoto were removed from the Mac App Store and are no longer available for download, checks of the storefront showed on Friday, signaling an end to two long-running product lines.
As the public received its first hands-on time with the Apple Watch on Friday, AppleInsider and others were able to capture a multitude of images from the event, including an appearance by Apple CEO Tim Cook at the Palo Alto Apple Store.
With Apple Watch try-ons now available at Apple retail stores around the world, AppleInsider offers a closer look at the sampling process for the wrist-worn accessory, set to launch in just two weeks.
Apple is reportedly preparing to launch its revamped streaming music service with a two-tiered subscription plan that would give families a discount, while engaging in talks to secure exclusive content from artists including Taylor Swift and Florence and the Machine.
Apple fans wishing they could color match their headphones with their iPhone or MacBook can now do so, as Apple's Beats by Dre subsidiary has updated its popular Solo2 lineup with new silver, gold, and space gray color options.
Some rival smartwatches, such as the Android-based Moto 360, saw significant price cuts on Friday in a bid to keep up sales in the wake of Apple opening preorders for the Apple Watch.
While investment firm UBS doesn't believe the Apple Watch is yet a "must have" device, its importance to the company's bottom line is expected to grow over time as new use cases emerge.
As Apple has opened preorders and try-on appointments for the Apple Watch, more details have become clear about the ordering process, including costs for AppleCare+, and the repair service fees for out-of-warranty Watches, which can rise as high as $2,800 in the US for an Edition model.
Consumers who weren't ready to to order at exactly 12:01 a.m. Pacific time on Friday have missed their opportunity to receive an Apple Watch on launch day, as every model is now unavailable until at least mid-May.
This week's all-new AppleInsider podcast is now available to download and subscribe in iTunes or SoundCloud, with detailed analysis of this week's news. We discuss the Apple Watch reviews and comb through the initial impressions. Reviews of the new 12" MacBook are also discussed, OS X 10.10.3, Photos for Mac, DJI's new Phantom 3 drone, and more.
Apple's online storefront reopened at midnight on Friday to accept Apple Watch preorders and sales of the new 12-inch MacBook, kicking off global sales of two hotly anticipated products.
Just hours before Apple Watch preorders are scheduled to go live on the Online Apple Store, rap star Drake posted to Instagram a picture of himself wearing the hotly anticipated device at this year's Coachella Valley Arts and Music Festival.
Apple took down the Online Apple Store late Thursday night as the company made preparations for what is expected to be an onslaught of Apple Watch preorders.
Apple Watch is now available to try on at Apple Store locations in Australia and East Asia, and while preorders have not yet gone live, a number of customers are posting photos and video from their sessions.
In just a few hours, Apple will open the floodgates to Apple Watch preorders. With initial supply constraints expected, prospective buyers are urged to have their selections in mind prior to midnight, and AppleInsider has your guide.
According to the latest estimates from Gartner, Apple's Mac made gains in the PC market over the first quarter of 2015, bucking a wider negative trend that saw overall shipments drop 5.2 percent worldwide.