he obviously thinks it's peaked

Corporate executives (and especially board members) have to file for these things weeks or months in advance. His timing is just exceptionally good.

Don't read too much into it that isn't there.

god, who else is kicking themselves for not buying when it was at $20 a share? won't buy now, of course, because i'm scared to buy anything that is popular. sort of like my fear of real estate.

this kinda reminds me of that scene in forrest gump where leiutenant dan buys some shares in "a fruit company"!