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Tuesday, February 02, 2010, 12:35 pm PT (03:35 pm ET)

Apple denies iMac production halt as shipment times improve

Apple on Tuesday officially denied that it has ceased production of its 27-inch iMac as some users have complained of screen flickering and discoloration. Also, the big-screen all-in-one desktop now has a ship time of two weeks.

Refuting a rumor from Monday that Apple had halted production of new iMacs until it could address screen issues, an Apple spokesperson stated to The Wall Street Journal that the new desktop Mac has been a "huge hit," and the company has been working to keep up with demand. The comment is essentially the same the company made in December, when it apologized for shipment delays.

The spokesman reportedly said that Apple "has continued while the company fixed the problems with flickering screens and yellow-tinted displays." The comments come a day after Apple released a second firmware fix that aims to address the flickering glitch that has plagued some new 27-inch iMac owners.

The first fix came in late December. But reports of screen issues continued to linger after the update was issued.

Though 27-inch iMac shipments have had a three-week wait since last month, their shipping time was adjusted Tuesday, and improved to just two weeks. The two-week wait applies to both the 3.06GHz Intel Core 2 Duo model and the 2.66GHz Intel Core i5 quad-core offering.

iMac shipments


Also this week, an alleged internal document from Apple sent to support personnel detailed how to handle complaints of screen flickering and a yellowish tint.

Sales of the 27-inch iMac have been restricted for month, and the newly redesigned machine was the best-selling desktop in the U.S. when it debuted in the month of October. The smaller 21.5-inch model took the No. 1 position, while the large 27-inch iMac came in third in overall sales.