Friday, March 05, 2010, 04:00 pm PT (07:00 pm ET)
Transparent House creates "Anatomy of Apple Design" iPad tributeSan Francisco 3D design and visualization studio Transparent House has created a visualization entitled "Anatomy of Apple Design" as a tribute 34 years of Apple design, starting from the Apple I and leading up to the new iPad.
The studio used Autodesk 3ds Max and Chaos Group V-Ray to develop two minute video, which took around ten days to finish as a completely artificial but photorealistic rendering.
The video jumps from the 1976 Apple I to the original 1984 Macintosh, skipping the company's breadwinning Apple II series and its first significant flop, the Apple III.
It presents the 1989 Macintosh Portable, 1991 PowerBook, and 1993 Newton Message Pad, skipping generations of desktop Macs (including the iconic iMacs and the elegant but slow selling Cube) to highlight the clamshell 1999 iBook and white 2006 MacBook, but not the Titanium PowerBook nor other pro notebooks.
The visualization highlights the 2007 iPhone and the new iPad, but skips the iPod line and other current products such as Apple TV.
"We wanted to show the products in Apple history that in our opinion were best related to the nature of the iPad," the group explains on its Vimeo page. "There were also time limitations - we just couldn't get every product in." Direct link to YouTube.
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