Also could sound like Yes Siree!

The "cracked it!" remark, is more likely in reference to the APPLE TV SET that they're rumored to be developing.

Hopefully Apple sticks with the vision Steve Jobs gave them. Any deviation from it wouldn't be wise. (ie: Apple Tv UI)

How long must we suffer these "Steve didn't like insert_product_name_here" stories? Anyone who's read his biography knows that if someone with conviction was willing to stand up to Steve, Steve was willing to be proven wrong, and actually respected the hell out of the person for doing it and for standing up to authority. Just because he didn't initially like something doesn't mean it was automatically the wrong choice, just that he wanted to cover every possibility to make sure nothing better was out there.

And he also didn't like the name "Macintosh" and failed to come up with something better. He can be wrong.

I wondered why they'd stuck with "Siri" when it was rumoured to be called "Assistant" but it's obvious now they needed an actual name for it. It wouldn't have so easily become part of popular culture if it was named "iPhone Assistant" or whatever. I do think they should've used the same voice around the world though, to maintain a similar identity, it's kind of weird that Siri is female in the US and male in the UK. But "Siri" is now a brand in its own right and that's partly down to giving it a proper name, and therefore a personality, rather than simply listing it as a feature. (I thought the name was derived from SRI, though, where Siri was developed.)

It kind of seems that one of the defining characteristics of Steve Jobs is that he disliked everything at one time or other. In some ways, that was a great strength -- he could always see how things could be better and so never became complacent.

Regarding Siri -- I really like the name. Not only is it easy to say, but there's something about it that seems both friendly and kind of exotic (at least it's exotic for a guy who grew up in the middle of Kansas).

Steve probably wanted no name.

Better than bicycle.

He didn't like 'iMac' either. Had to be talked into it.

This is why Apple will survive and thrive without Steve. He set the boat on a great course and depended on a great crew to work it.

The crew is his living legacy.