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Friday, June 08, 2012, 03:58 pm PT (06:58 pm ET)

Apple announces WWDC 'Lunchtime Sessions' with J.J. Abrams, LeVar Burton and William Joyce

Apple on Friday announced that three "Lunchtime Sessions" at WWDC will feature talks by Hollywood heavyweights J.J. Abrams, LeVar Burton and William Joyce.

The hour-long sessions will all take place in Presidio and feature the three speakers' views on how technology is helping to facilitate the changes seen in modern storytelling and how each use cutting-edge tools to bring their visions to life.

TV and movie star Burton (Star Trek, Reading Rainbow) is said to be outlining the "powerful impact that his mentors, technology, storytelling and science fiction have had on his life" and will demonstrate how he uses today's technology to educate in the upcoming Reading Rainbow App. Burton is set to speak on Wednesday from 12:45 p.m.

William Joyce, Creative Director and Partner at Moonbot Studios, is set to speak about how his company is "changing the content world as fast as it can." Joyce will start his talk on Thursday at 12:45 p.m.

Science fiction filmmaker J.J. Abrams (Lost, Super 8) will speak about his love of mixing analog tools with modern moviemaking technology and "how he wrestles with what he sees as both the freedoms and challenges presented by today’s prosumer gadgetry." Abrams' will wrap the week up on Friday, speaking at 12:45 p.m.

Lunchtime Sessions

From left: LeVar Burton, J.J. Abrams and William Joyce. | Source: Apple