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Apple's iPhone grows to 5.5% share of all mobile phone sales

Last updated

The iPhone accounted for 5.5 percent of all mobile phone sales in the third quarter of 2012, making Apple the third-largest handset maker in the world.

Worldwide sales of mobile phones to end users reached almost 428 million units in the third quarter of 2012, research firm Gartner revealed in a new report on Wednesday. While overall mobile phone sales were down 3.1 percent, smartphone sales were up 47 percent year over year.

The growth of smartphones helped Apple, as the iPhone expanded from its 3.9 percent share in the year-ago quarter. Apple's total 23.5 million iPhones sold to end users came without offering any "feature phones" still sold by rivals Samsung and Nokia.

Those low-cost, low-profit phones offered by Nokia helped those companies take the first two spots in terms of market share in the third quarter. Samsung accounted for 22.9 percent of mobile phone sales, while Nokia took 19.2 percent.

Though Gartner didn't provide an extensive breakdown of smartphone sales by manufacturer, the research firm did reveal that Apple and Samsung collectively accounted for 46.5 percent of smartphone sales in the quarter. Anshul Gupta, principal research analyst at Gartner, said Apple and Samsung's market dominance left "a handful of vendors fighting over a distant third spot."

Finishing in third place was Research in Motion, while HTC was said to be not far behind in fourth place. Both companies have seen their sales decline in recent quarters, and Gupta suggested they would struggle to hold their rankings going forward.

Gartner also broke down smartphone sales by mobile platform, and found that Apple's iOS accounted for 13.9 percent of the smartphone operating system market share, placing it firmly in second place.

Apple's 13.9 percent was enough to put it well ahead of Research in Motion's 5.3 percent share. But Apple was also well behind Google's market dominating Android platform, which accounted for 72.4 percent of the smartphone market in the third quarter of 2012.

Gartner analysts are particularly bullish on the anticipated launch of Apple's iPhone 5 in China in the current quarter. The firm expects that the holiday quarter will be Apple's strongest, as it has traditionally been for the company.



51 Comments

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tallest skil 14 Years · 43086 comments

And yet 75% of all profits. Wonderful. Shows that everyone else is doing nothing but channel stuffing with the cheapest crap possible.

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anantksundaram 18 Years · 20391 comments

Quote:
Originally Posted by Tallest Skil 

And yet 75% of all profits. Wonderful. Shows that everyone else is doing nothing but channel stuffing with the cheapest crap possible.

Absoutely. Mind-boggling. Especially when you consider that Jobs set a goal of just 1% share for its go-ahead. 

 

Look at the industry disruption it has wrought.... Nokia: gone. Palm: gone. RIM: gone. Sony-Ericsson: non-existent. LG: non-existent. MSFT in phones: non-existent. The list goes on.

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pedromartins 13 Years · 1326 comments

Quote:
Originally Posted by anantksundaram 

Absoutely. Mind-boggling. Especially when you consider that Jobs set a goal of just 1% share for its go-ahead. 

 

Look at the industry disruption it has wrought.... Nokia: gone. Palm: gone. RIM: gone. Sony-Ericsson: non-existent. LG: non-existent. MSFT in phones: non-existent. The list goes on.

Samsung also has a part in it.

 

With their max market-share strategy, they are eating everyone on the low end. Until the market saturates, samsung will go on to sell 100 million smartphones per quarter...

 

Apple will keep going up, obviously, but at a much slower pace, which is perfect for them... the rest is irrelevant for Apple. Even if there was no one else, Apple wouldn't be able to sell more phones, they can't keep up with demand right know.

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sensi 17 Years · 346 comments

[quote name="AppleInsider" url="/t/154296/apples-iphone-grows-to-5-5-share-of-all-mobile-phone-sales#post_2232303"]Though Gartner didn't provide an extensive breakdown of smartphone sales by manufacturer, the research firm did reveal that Apple and Samsung collectively accounted for 46.5 percent of smartphone sales in the quarter.[/quote]Hmm: "Samsung sold 55 million smartphones in the quarter and accounted for 32.5 percent of the global smartphone market." http://www.nasdaq.com/article/samsung-dominates-smartphone-market-apple-a-distant-second-20121114-01009#.UKPCyIfAetM

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tallest skil 14 Years · 43086 comments

Originally Posted by anantksundaram 
Look at the industry disruption it has wrought.... Nokia: gone. Palm: gone. RIM: gone. Sony-Ericsson: non-existent. LG: non-existent. MSFT in phones: non-existent. The list goes on.

 

Samsung: permanently permanently and publicly humiliated, shamed, dishonored, and exposed as the thieves they are, eclipsing their ill-gotten "success".

 

Thanks, Sensi, for the correction. Much less delusional now.