LifeProof ships waterproof Nuud cases for Apple's iPhone 7 & 7 Plus

While screenless, both cases are said to be waterproof to a depth of 6.6 feet for up to an hour, and protected against drops from the same height. By extension, their waterproofing guards against elements like dust and snow.

The cases also feature transparent backs to show off an iPhone's color and branding, and ports to redirect audio so it can still be clearly heard.

The standard iPhone 7 Nuud case costs $99.99, and is shipping today in four colors: black, "mermaid teal," "midnight indigo blue," and "plum reef purple." The 7 Plus case costs the same with identical options, the only design differences being size and a wider camera port to accommodate the Plus's dual-lens system.

The Nuud cases are actually $10 more expensive than most of LifeProof's Fre cases, also available for the iPhone 7 and 7 Plus, which do include built-in screen protectors to defend against smudging and scratches.