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Found 172 Results for: ‘strategy analytics’

Apple crushes Samsung in China as iPhone attracts twice the loyalty in upgrades over domestic brands

09/07/2017, 04:50:00 PM, Posted By Daniel Eran Dilger

Young smartphone buyers in China are preferring to buy low-priced domestic brands over phones from Samsung, but the loyalty rate in buying another Oppo or Vivo phone is half that of buyers getting another iPhone-- which remains the largest installed smartphone base in China.

Apple's iPhone 7 & 7 Plus top Q2 smartphone market, beating Samsung's Galaxy S8

08/16/2017, 12:14:34 PM, Posted By Roger Fingas

The iPhone 7 and 7 Plus held on as the world's most popular smartphones in the June quarter, according to research data published on Wednesday, handily relegating Samsung's newer Galaxy S8 flagship to third place.

Estimates peg Apple Watch at third place in wearables with 2.8M units in June quarter

08/03/2017, 09:40:26 AM, Posted By Roger Fingas

The Apple Watch's share of the global wearables market is on the rise, but still leaving the company behind rivals Xiaomi and Fitbit, according to research data published this week.

Apple's iPhone 7 was world's best-selling smartphone in first quarter of 2017

05/10/2017, 11:59:12 AM, Posted By Mike Wuerthele

In a new report, Apple's iPhone 7 and iPhone 7 Plus claimed the number one and two most sold smartphones, during the first calendar quarter of 2017.

Apple overtakes Fitbit to become world's largest wearables vendor, study says [u]

05/04/2017, 07:39:00 PM, Posted By Mikey Campbell

Citing a boom in Apple Watch sales, market research firm Strategy Analytics in a report released Thursday said Apple overtook Fitbit to become the world's largest wearables vendor for the first quarter of 2017.

Adobe launches Experience Cloud marketing and analytics solution, integrates with Creative Cloud

03/21/2017, 02:49:42 AM, Posted By AppleInsider Staff

In a bid to extend its reach into the enterprise market, Adobe on Tuesday debuted Adobe Experience Cloud, a set of cloud services designed to seamlessly integrate brand marketing, analytics and advertising into a single comprehensive product.

China's LeEco backs out of Silicon Valley HQ less than a year after being hailed as "taking on Apple"

03/20/2017, 07:41:00 PM, Posted By Daniel Eran Dilger

LeEco, the Chinese firm reported to be "taking on" Apple (as well as Tesla and Netflix) less than a year ago in an ambitious American expansion with new headquarters in San Jose, is now laying off employees and selling its property after running out of cash.

Apple captured 540% the profits of Samsung Mobile in 2016 as China's phone makers battled for scraps

03/08/2017, 02:11:59 AM, Posted By Daniel Eran Dilger

Apple's iPhone continued to grab the vast majority of smartphone profits globally, due to poor performance by Samsung and largely profitless production of massive numbers of lower end models by several companies in China.

Apple changes up ad strategy to focus on digital and regional campaigns

02/20/2017, 09:04:27 AM, Posted By Roger Fingas

Apple's long-time ad partner, TBWAMedia Arts Lab, is "reorganizing and introducing a new operating model" in order to accommodate its client's new focus on digital and regional campaigns, according to a spokesperson for the agency.

Latest estimates place holiday Apple Watch sales at 6M with $2.6B in revenue

02/07/2017, 03:20:25 PM, Posted By Roger Fingas

Apple may have sold as many as 6 million Apple Watches during the December quarter, generating as much as $2.6 billion in revenue -- and giving the company of almost 80 percent of smartwatch revenues during the period, new research suggests.

Conflicting statistics still put Apple's iPad at top of tablet market in Dec. quarter

02/02/2017, 01:04:37 PM, Posted By Roger Fingas

While differing on some key figures, global tablet industry statistics published on Thursday suggest that the Apple's iPad still has a firm lead as the most popular option, even if the company and the industry as a whole are losing sales.

Estimate pegs holiday Apple Watch sales at 5.2M, giving Apple a 63% marketshare

02/01/2017, 06:15:38 PM, Posted By Neil Hughes

Though Apple has not officially announced any sales figures for its wearable Apple Watch, that hasn't stopped research firms from estimating its performance, with new data from Strategy Analytics pegging the device at 5.2 million shipments in the fourth quarter of 2016.

Apple's Q1 iPhone numbers knock Samsung out of first place in global marketshare

02/01/2017, 10:13:09 AM, Posted By Roger Fingas

Apple's record iPhone sales during the December quarter allowed it edge ahead of Samsung and once again become the world's top smartphone vendor, though not for whole of 2016, according to new research data.

What history teaches about Apple's windows of opportunity for 2017

01/16/2017, 11:52:00 PM, Posted By Daniel Eran Dilger

If you listen to groupthink critics on Apple, you'll hear that the company is deeply troubled by too much reliance on iPhone sales, aging Mac Pro and Mini offerings that haven't been updated in years and a stagnating market for iPads that has fallen precipitously since Peak iPad occured in 2014. They're wrong, here's why.

Apple killing it in India: grabs first place with 66% of premium phone sales

11/28/2016, 03:38:32 PM, Posted By Daniel Eran Dilger

Apple crushed Samsung in the emerging market for premium smartphones in India during October, taking a leading 66 percent share of sales. Samsung's second place accounted for 23 percent of sales from Galaxy S7 and similar phones, while Google--which has made the subcontinent a focus--took 10 percent of sales. Only 1 percent was attributed to other makers.

Apple grabs record 91% share of global smartphone profits in Q3, analyst says

11/22/2016, 06:52:00 PM, Posted By Mikey Campbell

According to the latest estimates from market research firm Strategy Analytics, Apple iPhone sales gobbled up 91 percent of worldwide smartphone profits during the third quarter of 2016, setting a new record.

Apple captures more than 103% of smartphone profits in Q3 despite shrinking shipments

11/03/2016, 08:00:00 PM, Posted By Mikey Campbell

Apple raked in more than 100 percent of all smartphone industry profits during the third quarter of 2016, despite owning roughly 12 percent of the market, according to new estimates published on Thursday.

Apple iPhone's global marketshare dips to 12.1 percent on problems in China & Africa

11/03/2016, 10:38:04 AM, Posted By Roger Fingas

While the global smartphone market grew at an accelerated pace in the September quarter, Apple's share of it slipped from 13.6 percent to 12.1 percent year-over-year, according to new research data.

Apple again rumored to manufacture iPhone in India

09/06/2016, 09:31:00 PM, Posted By Mikey Campbell

As Apple looks to break into India's burgeoning smartphone market, a report on Tuesday claims the company is in talks with Foxconn to potentially manufacture iPhone in the region.

Strategy Analytics: Apple's iPhone 6s the world's most popular smartphone in Q2

09/06/2016, 04:46:54 PM, Posted By Daniel Eran Dilger

Despite much handwringing about a supposed lack of interest in Apple's latest iPhone in comparison to the mega-cycle upgrade stoked by iPhone 6 at its launch in 2014, data from Strategy Analytics shows that iPhone 6s became "the world's most popular smartphone" in the June quarter.