The iPad has extended its lead over other tablets in the second quarter, shipment figures from IDC claim, with Apple now making up 38.1 percent of the global tablet market and seeing increased growth over the same quarter last year, while competitors are largely enduring a reduction in shipments for the period.
When Apple entered the smartphone market in 2007, it didn't do so to lose money making most of the world's smartphones as a public service. All these years later, a shocking number of analysts and reporters still seem to be confused about this.
Market research firms IDC and Gartner released widely diverging worldwide PC marketshare estimates for the second quarter of 2019 on Thursday, with one firm finding Mac shipments up nearly 10% while the other saw Apple suffering negative growth.
Apple will be a primary growth driver of worldwide smartwatch sales through 2023, though its share of the market is expected to see erosion from an onslaught of competitors, according to research firm IDC.
The smartphone market has stabilized in EMEA regions despite there being a contraction of sales in the Middle East, claims IDC, with Apple seen to be facing challenges from Chinese competitors as it sees its lowest level of market share in Europe for the first quarter in five years.
It was so hard to contain the excitement of having #OfficiallySwitchedtoAndroid that even a media influencer working for T-Mobile forgot to actually use the BKK OnePlus 7 Pro she was "crazy in love with" and instead tweeted out her new device relationship status from her iPhone.
Xiaomi took the unusual step of reporting its smartphone shipments for the March quarter, which it issued in response to phone shipment data it said was "inaccurate and unfair, and deviates from our actual performance in terms of shipment of smartphones." Apple neither reported iPhone units nor took issue with IDC's data, despite its shipments clearly being undercounted by a margin more than twice as large.
IDC is one of the market research companies that confidently reports quarterly shipments, market share and growth figures for PCs, smartphones and other products with an implied accuracy down to the tenth of a percentage point. But, the company's latest figures are "highly inaccurate" to the point of "embarrassing," according to well-regarded analyst Neil Cybart of Above Avalon.
According to the latest estimates from market research firm IDC, Apple shipped 36.4 million iPhones during the first quarter of 2019, down a whopping 30% from the same time last year.
The Apple Watch has become so popular as a wearable that it could account for 27.5 percent of all smartwatches of any kind in 2023, research firm IDC argued on Monday.
Apple is continuing to lead the rest of the wearables market, according to data from IDC, with sales of the Apple Watch, AirPods, and Beats headphones helping the iPhone maker maintain its position in a market that grew 31.4 percent in the fourth quarter of 2018.
According to the latest industry estimates from research firm IDC, Samsung was the world's top smartphone vendor during the quarter ending in December, a shopping season typically dominated by Apple's iPhone.
Apple Watch Series 3 is still a major player in Apple's smartwatch lineup, as the legacy device outperformed its newer Series 4 siblings to drive a bulk of Apple's wearables sales for the third quarter of 2018.
Two research groups that estimate global PC shipments not only served up incorrect data as fact, but also used the bogus figures to reach entirely false conclusions about Apple's Macs in the global PC market. This isn't the first time they've been so wrong but outlines the lack of accuracy from third-party "sales estimates" as Apple prepares to stop reporting its official sales numbers altogether.
Apple is continuing to lead the global tablet market, IDC analysts claim, but while the number of iPad sales declined in the most recent quarterly results, it isn't as much of a reduction compared to the overall marketplace's 8.6 percent decline in the third quarter.
Since iPad launched in 2010, International Data Corporation has dutifully crafted various media narratives that belittled as it as a toy, dismissed it as merely a "media consumption" device in a world that needed Windows, and disparaged it as inconsequential in a vast sea of cheap Android tablets (some of which were literally children's toys). But they were wrong, here's why.
Apple and Huawei were the only tablet manufacturers reporting sales growth in the most recent quarter.
Apple's iPhone put in a solid showing during the three months ending in June, selling 41.3 million units to contribute $29.9 billion to a record-breaking $53.3 billion in quarterly revenue. The effort was topped by Chinese upstart Huawei, however, which surpassed the Cupertino tech giant to become the world's second largest smartphone vendor.
Though the wider smartphone market contracted in the first quarter of 2018, Apple was able to grow its share of the pie on the back of healthy iPhone demand in the U.S. and China, according to market analytics firms.
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Malcolm Owen
Daniel Eran Dilger
AppleInsider Staff
Mikey Campbell
Roger Fingas
Stephen Silver
