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Topic: Universal

New report claims 24-hour, variable price iTunes rentals

12/29/2007, 08:12 pm

Adding to the media frenzy surrounding possible iTunes movie rentals, a Hollywood magazine alleges that Apple's rentals will only last for short stretches of time and will use a flexible price structure.

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Amazon to fill Apple's shoes in Pepsi Super Bowl song promo?

12/01/2007, 11:12 am

A symbolic changing of the guard may take place February 3rd when Amazon borrows Apple's strategy and launches a song giveaway promotion during the 2008 Super Bowl, according to a claim by Billboard.

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