01/17/2014, 09:01 pm
Global beverage behemoth Coca-Cola is actively investigating a rollout of Apple's iBeacon technology as a part of its marketing campaign for the upcoming FIFA World Cup, for which the company is a major sponsor.
01/13/2014, 09:01 pm
By leveraging Apple's iBeacon microlocation technology, iMobile3's new PassMarket Beacon Edition will allow customers at participating retailers to check out without swiping a credit card or handing over cash.
01/06/2014, 05:01 pm
Starting Monday, dozens of grocery stores in three major cities across the U.S. saw the rollout of Apple's iBeacon technology, allowing customers to receive location-specific data, such as relevant coupons, while they shop.
01/02/2014, 06:01 pm
The Consumer Electronics Association on Thursday announced it will be holding a special iBeacon-based scavenger hunt during the 2014 International CES expo, introducing attendees and exhibitors to Apple's new location-aware technology.
12/06/2013, 08:12 am
Apple on Friday will launch its iBeacon wireless short-range technology at all 254 retail stores the company owns across the U.S., helping customers to shop for new items, or pick up an order they've already placed.
12/04/2013, 08:12 am
Publishers can now promote their magazine apps for iOS by making them available to view for free at specific locations, thanks to a new use for Apple's wireless iBeacon technology created by a digital publishing startup company.
11/20/2013, 01:11 pm
One of America's oldest retailers is among the first to deploy Apple's iBeacons as Macy's has begun a pilot program with the state-of-the-art Bluetooth-based microlocation system.
09/27/2013, 09:09 am
In a bid to make the ballpark experience more engaging for fans, Major League Baseball plans to roll out Apple's new iBeacons technology to deliver targeted information and offers based on a fan's location within the park, according to a new report.
09/25/2013, 05:09 pm
Apple on Tuesday detailed a new process for configuring a third generation Apple TV by tapping it with an iOS 7 device, a procedure that may be the first public deployment of the company's new iBeacons communications standard.