Publisher Conde Nast is continuing to use the powerful camera of the iPhone 7 Plus to its advantage in important areas of its publications, with two magazines using photographs generated by Apple-produced smartphone for their cover shots.

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Apple's lead in mobile performance--powered by the efficiency of iOS 10 and the computational speed of its custom A10 Fusion Application Processor--beats the newest, leading premium Androids in a wide range of tests from processor and 3D benchmarks to real-world device startup and app launching and multitasking. Not even 6GB of RAM and the extra cores of Qualcomm's fastest Snapdragon 835 can prop up the laggard, inefficient Android OS.

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Apple has aired three new commercials in Turkey as part of the country's Children's Day celebrations, with the trio of regional spots continuing the 'Shot on iPhone' campaign filmed by 11-year-old children.

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Apple's main assembly partner, Foxconn, reportedly saw its net income jump 30 percent to $2.3 billion in the December quarter, fueled heavily by the first full quarter of iPhone 7 sales.

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Apple's new red options for the iPhone 7 and 7 Plus -- which, through (Red), will contribute proceeds to the Global Fund to fight HIV/AIDS -- lack that same charity branding on the company's Chinese website. [Updated with comment by CEO Tim Cook]

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Just hours after Apple announced a special edition (Product)Red of its iPhone 7 and 7 Plus handsets, YouTuber Marques Brownlee received an iPhone 7 Plus variant and gave it the full unboxing and hands-on treatment.

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In tandem with its new (Product)Red iPhone 7 models, and new seasonal band colors for Apple Watch, Apple on Tuesday also released silicone and leather cases in a small collection of new colors.

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Available this Friday, new (Product)Red versions of the iPhone 7 and iPhone 7 Plus represent an entirely new color for Apple's iPhone lineup, joining jet black, black, silver, gold, and rose gold.

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Apple's updated system status page now discloses upcoming maintenance for the company's website, revealing that there is a planned outage scheduled for early Tuesday morning, potentially in anticipation of a new 128-gigabyte iPhone SE and more.

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Apple is on track to resume iPhone sales in Indonesia toward the end of the month, a report said on Friday, following a roughly two-year period during which sourcing requirements kept the device off the local market.

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The latest in Apple's advertising campaign for the iPhone 7 and iOS 10 brings Apple's "stickers" feature into the real world in a playful and colorful manner.

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Apple is investigating the circumstances behind a widely circulated video showing a partially melted, smoking iPhone 7 Plus, the result of what appears to be a major device malfunction, reports said late Thursday.

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Apple on Monday shared a series of four short commercial spots featuring the low-light photo capture capabilities of iPhone 7, with the ads taking viewers on a trip through a sampling of nighttime scenes, from New York to Johannesburg.

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In addition to new iPads, Apple is also expected to unveil a high-capacity 128-gigabyte iPhone SE -- as well as a potential (Product)Red iPhone 7 and iPhone 7 Plus -- at a media event in March, a new report claims.

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At the close of the market on Monday, Apple hit an all-time high of $133.29, breaking the previous record set on May 22, 2015, with market capitalization again flirting with $700 billion.

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A number of iPhone 7 and iPhone 7 Plus owners have issues with the handset's matte black finish, with some finding that the paint coating is prone to chip off.

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Apple on Monday aired the latest of its iPhone 7 commercials, once again putting the handset's imaging capabilities front and center with a collection of videos and photos from around the world, all captured on a single night.

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The iPhone is being overtaken in China by a raft of new locally-produced smartphone rivals, according to a new report, which shows Apple's market share dropping despite greatly increased smartphone shipments in the region.

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The iPhone's record-setting average selling price (ASP) achieved last quarter continues an upward trend in iPhone pricing, led by growing popularity for Apple's premium-priced, more-fully-featured "Plus" models.

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In Tuesday's post-earnings conference call, Apple CEO Tim Cook reiterated that while the company is not a fan of litigation, Qualcomm's actions and refusal to negotiate fair patent licensing terms forced the iPhone maker to sue.

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