12/29/2015, 08:12 am
In 2015, Apple dramatically enhanced its ability to make money, and at the same time incrementally dismantled the profit engines of its competitors, leaving them even weaker for their next match in 2016. But Apple has several weaknesses related to the core strength of its existing ecosystems that it needs to address over the coming year if it wants to retain and enhance its brand of excellence that drives sales of its premium, profitable hardware.
12/13/2015, 08:12 pm
For years, Apple's detractors have predicted that the company's industry-leading profits from Macs, iPods, iPhones and iPads would erode away as cheaper products from high volume competitors--and more innovative disruptors--emerged to knock it from its profitable perch, forcing the company to constantly invent new product categories just to stay alive. But that hasn't happened. Instead, Apple keeps increasing its profitability while also expanding into new market segments.
11/12/2015, 05:11 am
When Apple first unveiled iPad Pro, it noted that its custom designed A9X chip would be faster than 80 percent of the PCs that shipped this year. Benchmarks indicate that it's not just faster than low end generic PCs, but also faster -- and less expensive -- than Microsoft's Surface Pro 4.
11/10/2015, 08:11 am
Johann Jungwirth, who headed Mac Systems Engineering at Apple and was named in some reports as a player on the company's Project Titan electric car team, has left Cupertino for a new job at Volkswagen.
03/05/2015, 02:03 am
While rumors surrounding Apple's purported 12-inch MacBook Air have died down amid Apple Watch hype, a new report on Wednesday claims partner manufacturers have already started mass production of the device in preparation of a second quarter launch.
01/23/2015, 12:01 am
A fresh set of photos from the Far East popped up online Friday purporting to show an assembled display belonging to Apple's rumored 12-inch MacBook Pro with Retina display, complete with "polished" Apple logo ala the latest iOS devices.
01/16/2015, 08:01 am
Shortly after Apple introduced its first custom A4 Application Processor in 2010 to power the original iPad, rumors began to suggest the company could eventually migrate its Macs from Intel x86 processors to ARM chip designs of its own. However, there's a series of significant hurdles the company would need to jump first.
01/10/2015, 05:01 am
The latest rumors of a new 12-inch MacBook Air model describe an ultra-thin laptop that drops nearly all of its physical ports for a single audio jack and USB 3.1 Type-C connector, features that were first revealed last April and further detailed in specifications documents released by Intel, with significant contributions by Apple, in September.
12/22/2014, 04:12 pm
A survey of 880 college students conducted last week by Chegg found 51 percent named Apple as their preferred smartphone, tablet and laptop brand while 46 percent named Beats as their top pick for headphones.
10/20/2014, 04:10 pm
In its quarterly fiscal report for the fourth quarter of 2014 released on Monday, Apple sold more than 5.5 million Macs without colorably adding to the lineup aside from yearly product refreshes and the introduction of price cuts on key devices.
09/24/2014, 09:09 am
The Mac's share of the lucrative back-to-school shopping season continued its upward trajectory this year, as data released on Wednesday indicates that some 26.8 percent of the personal computers sold in the U.S. between Independence Day and Labor Day bore Apple's logo.
08/11/2014, 04:08 pm
Secret documents that anonymously leaked from global surveillance firm Gamma Group detail broad powers to spy on Android users via its FinSpy tool sold to law enforcement, but note that the tools lack the ability to infect iPhones unless they have been jailbroken.
07/26/2014, 11:07 pm
Apple reported "strong double digit growth" in its Mac sales in the U.S., directly contradicting the earlier estimates published by IDC and Gartner that stated Apple's U.S. Mac sales fell year-over-year in the June quarter and calling into question the legitimacy of market estimates that the tech media uncritically presents as factual.
07/24/2014, 05:07 pm
When Apple and IBM announced plans to codevelop new iOS apps and jointly sell and support iPhones and iPad to enterprise customers, the news was greeted as if it were a new experiment. However, the deal is actually an extension of IBM's mobile strategy that has included massive deployments of iOS devices and native apps.
07/03/2014, 03:07 am
At WWDC, Apple unveiled a new App Extension architecture for both iOS 8 and OS X Yosemite. Here's how the new extensions will change photo editing on both platforms, where the new Photos app will replace today's iPhoto and Aperture.
04/19/2014, 05:04 pm
In an industry captivated by cheap commodity components, Apple's ability to command healthy profit margins for "magical," premium priced products designed to delight users--rather than just solve basic problems in a cost effective way--has confounded analysts and pundits for the better part of 40 years. It appears Apple will continue to introduce upscale new products in 2014, rather than following the industry into a race to the bottom in pricing.
04/18/2014, 02:04 pm
In 2011, Apple told its developers that it would be deprecating OS X's Common Data Security Architecture including OpenSSL, describing it as an outdated relic of the late 1990s. Nearly three years later, OpenSSL was hit by a severe flaw that affected a wide swath of vendors and their users, but not Apple.
02/14/2014, 08:02 pm
As part of a continued celebration of the Mac's 30th anniversary, Apple is launching localized versions of the "Mac 30" homepage and corresponding mini-site to its international websites, the latest debut being Japan.
02/13/2014, 06:02 pm
Seven years after entering the mobile computing market with iPhone, the Cupertino-based company has now reached a peak of building and selling more computers than all of Microsoft's Windows licensees put together.
02/05/2014, 12:02 pm
Market research firm Canalys reports that Apple achieved a 19.5 percent slice of global, combined PC and tablet sales in the fourth calendar quarter of 2013. That's a larger share of unit sales than Dell and HP together, and well in advance of second place Lenovo and third place Samsung.