Save up to $144 on 2015 13" MacBook Pros with AppleCare: Apple Price Guides updated Mar 31st (exclusive coupons & savings)

Topic: Katy Huberty

Apple subscription TV plan could help push services to 20% of company's earnings, Morgan Stanley says

03/20/2015, 09:03 am

Apple's growing services business, including the App Store and Apple Pay, could account for 20 percent of its earnings in the next two years, or perhaps even sooner if the company launches its rumored subscription TV service this fall, one analyst believes.

41 comments

Apple on track to sell record 54M iPhones in March quarter, Morgan Stanley says

03/11/2015, 02:03 pm

The latest data from Morgan Stanley suggests Apple is on target to set a new record and sell at least 54 million iPhones in the current quarter, which concludes later this month.

33 comments

Wall Street expects high margins, respectable sales for launch of well-designed Apple Watch

03/10/2015, 09:03 am

Analysts on Wall Street came away generally pleased with this week's announcement of Apple Watch launch details, viewing the new platform as a way to extend the company's valuable ecosystem and generate more revenue from high-margin products.

53 comments

Morgan Stanley raises Apple target to $160, citing strength as a 'platform company'

03/02/2015, 10:03 am

Morgan Stanley showed significant confidence in Apple on Monday, raising their price target to $160 and expressing a belief to investors that the company can continue to grow its business.

26 comments

Morgan Stanley sees Apple's strong holiday sales continuing into 2015

01/20/2015, 11:01 am

Apple is expected to announce yet another quarter of record sales next week, a trend that investment bank Morgan Stanley believes will continue throughout the spring as demand for the iPhone and Mac remains strong alongside the long-awaited release of the Apple Watch.

45 comments

Morgan Stanley raises Apple price target to $126, says investors underestimate Apple Watch

11/20/2014, 03:11 pm

Morgan Stanley joins a number of other investment firms that have raised their price targets on shares of Apple stock this week, reflecting significant gains posted by the company heading into the holiday shopping season and in anticipation of next year's debut of the Apple Watch.

64 comments

Current tablet sales growth being driven by sub-$250 devices, IDC says

11/14/2014, 08:11 am

The average selling price of tablets continues to drop, according to the latest research from IDC, as sales growth in the tablet market is reportedly being driven by low-end, low-cost devices, just as Apple has entered the sub-$250 market with the first-generation iPad mini.

120 comments

iPhone 6 & Apple Watch reveals lived up to the hype for Wall Street, investors have high hopes for Apple Pay

09/10/2014, 12:09 pm

With the redesigned iPhone 6 expected to set new sales records this holiday season, the impending launch of the Apple Pay mobile wallet service expected to catch on with consumers, and next year's debut of the Apple Watch, analysts on Wall Street were largely satisfied with Apple's announcements this week.

107 comments

Shares of Apple hit $100 as Morgan Stanley provides strong endorsement to investors

08/19/2014, 12:08 pm

Apple is on the verge of a major new iPhone product cycle, but this one will be unlike any other launch before it, making it an ideal time for investors to buy in to the company's stock, Morgan Stanley said on Tuesday, helping shares to touch $100 in mid-day trading.

72 comments

Apple spending on manufacturing & parts sees biggest increase since 2007 launch of first iPhone

07/25/2014, 09:07 am

The data in Apple's recently released 10-Q filing reveals the company has invested heavily in manufacturing and component purchases as it gears up for a series of highly anticipated major product launches this fall, including a next-generation iPhone and anticipated "iWatch."

34 comments

Morgan Stanley ups Apple price target to $110, sees sales of up to 60M 'iWatch' units in first year

07/14/2014, 09:07 am

Strong customer loyalty for Apple's iPhone is predicted by Morgan Stanley to drive a so-called "halo effect" for sales of the company's rumored "iWatch," prompting the investment firm on Monday to increase its price target for AAPL stock to $110.

16 comments

Apple on pace to sell record 39M iPhones in June quarter, survey finds

06/10/2014, 08:06 am

Continued strong demand for Apple's iPhone has the hot selling handset on pace to set yet another record in the current June quarter, the latest data from Morgan Stanley's AlphaWise survey has found.

62 comments

Low institutional ownership of Apple shares continues, despite stock's recent highs

05/23/2014, 08:05 am

Though shares of Apple have been trending upward lately, institutional investors -- including hedge funds, banks, mutual funds and other powerful types of financial institutions --have not yet bought in, suggesting that when they do, AAPL stock could move much higher.

17 comments

Apple suppliers expect 'iPhone 6' sales to be 20% greater than iPhone 5s

05/12/2014, 10:05 am

Suppliers in the Far East gearing up for Apple's "iPhone 6" are reportedly anticipating 20 percent growth from last year's iPhone 5s launch, setting the stage for the biggest iPhone debut yet.

60 comments

Survey suggests Apple could sell 15M more iPhones in US with larger 5" display option

04/30/2014, 12:04 pm

Apple might add as much as 30 percent to its U.S. iPhone sales if the company were to release an updated model with a larger 5-inch display, new survey data released Wednesday indicates.

68 comments

'Now is the time to invest' in Apple ahead of new product launches, Morgan Stanley says

04/17/2014, 08:04 am

A strong recommendation for Apple stock was pushed by investment firm Morgan Stanley on Thursday, which said now is the right time to invest due to low institutional ownership, resilient iPhone sales, and anticipated upcoming product launches.

36 comments

US carrier promotions help drive higher demand for Apple's iPhone, strong March quarter expected

03/19/2014, 08:03 am

Demand for Apple's iPhone has been higher than expected in the first quarter of calendar 2014, thanks in part to new smartphone promotions by U.S. wireless carriers, new tracking data reveals.

17 comments

Institutional ownership of Apple stock reaches new 5-year low

02/26/2014, 10:02 am

Institutional ownership of large-cap stocks is currently at high levels, but there is one glaring exception to that trend: Apple, which is currently at a five-year low among hedge funds, banks, mutual funds, and other powerful types of financial institutions.

95 comments

PC shipments continue to shrink as consumers embrace tablets like Apple's iPad

01/10/2014, 08:01 am

While research firms Gartner and IDC have very different projections on how Apple's Mac lineup performed in the holiday quarter, both sides can agree on one thing: PC shipments continued to shrink over the holidays, as consumers once again opted for tablets over traditional computers.

41 comments

Survey suggests China Mobile deal will add at least 12M iPhone sales for Apple in 2014

12/16/2013, 08:12 am

A survey of consumers in China has found that an anticipated deal to sell the iPhone with carrier China Mobile could incrementally boost Apple's handset sales in calendar 2014 by at least 12 million units, though there is potential for much more.

16 comments