Topic: MacBook Air
11/04/2011, 02:11 am
A close look at Apple's supply chain has revealed that the company wields upfront cash payments and a highly-focused logistics ecosystem, largely credited to Chief Executive Officer Tim Cook, as "strategic weapons" to secure a significant advantage over its rivals.
11/02/2011, 11:11 pm
Apple is rumored to be planning a complete overhaul for each of its product lineups, including the iPad, iMac, iPhone and MacBook Air, next year, according to sources within the company's supply chain.
10/30/2011, 05:10 pm
Apple is allegedly prepared to add a new thin-and-light 15-inch MacBook to its lineup in the near future, with one report claiming the company has finished development of a crucial test component.
10/27/2011, 01:10 am
Apple on Wednesday issued EFI Firmware updates for its Thunderbolt-equipped iMac, Mac Mini, Macbook Pro and Macbook Air computers, as well as minor updates to QuickTime for Windows and iPhoto.
10/26/2011, 07:10 am
Apple supplier Catcher Technology said Wednesday that its China plant that builds unibody MacBook cases will fully reopen at the end of October.
10/25/2011, 02:10 pm
Apple's latest products, including the iPhone 4S and updated Mac mini and MacBook Air, are among a group of low-power Bluetooth devices now branded as "Bluetooth Smart Ready."
10/21/2011, 01:10 am
After local officials ordered the suspension of operations at a Suzhou, China factory that supplies Apple with chassis for its laptops, Taiwanese manufacturer Catcher Technology will invest $2-3 million with the goal of getting its facility back online in November.
10/17/2011, 08:10 pm
A Chinese factory responsible for manufacturing the metal housings for Apple's uni-body laptop lineup has been shutdown due to "strange odors" emanating from the plant, potentially causing a 40% decrease in shipments for November.
09/22/2011, 09:09 pm
Investment bank Goldman Sachs sees Apple outperforming the firm's previous expectations in spite of recent market troubles and has raised its shipping estimates for the iPad, Mac and iPhone.
09/20/2011, 08:09 am
Struggling to compete with the pricing of Apple's MacBook Air lineup, "Ultrabook" PC makers have again asked Intel to reduce the price of its mobile CPUs.
09/16/2011, 01:09 am
Apple's MacBook Air may see an additional performance boost next year with Intel's next-generation Ivy Bridge processors, which, according to a new report, will add support for the OpenCL technology.
09/15/2011, 12:09 pm
Back-to-school Mac sales once again easily outgrew Windows PCs this year, even though Apple did not offer a free iPod touch and discontinued its education-focused white MacBook this summer.
09/14/2011, 04:09 pm
PC makers Acer and Asustek have joined Apple in announcing support for Intel's Thunderbolt high speed data interconnect, saying they will add the technology to PCs next year.
09/12/2011, 05:09 pm
Apple has issued an firmware update for new MacBook Air models that contains enabling support for the as yet unavailable new Thunderbolt Display.
09/12/2011, 02:09 pm
The latest sales figures from the NPD Group show Apple's Mac platform is set to have its best quarter ever, with sales on pace to hit 4.5 million.
09/06/2011, 12:09 am
Several key partners in Intel's "Ultrabook" initiative are limiting the initial shipment volumes of their responses to Apple's MacBook Air to below 50,000 units due to uncertain demand, a new report claims.
08/26/2011, 10:08 am
Apple's newly updated MacBook Air lineup debuted this week in Hong Kong, attracting crowds and selling out quickly, ahead of making an anticipated splash in mainland China.
08/23/2011, 09:08 am
More than a month after introducing its latest Thunderbolt MacBook Airs, Apple is still unable to meet broader demand for the 13-inch models, which can be seen listed at prices well above MSRP on at least one of the internet's largest ecommerce sites.
08/22/2011, 02:08 pm
An Intel executive said this week it would be foolish to ignore reports that Apple is considering switching some of its Macs away from Intel's mainstream processors and towards its own A-series of mobile chips because it's been hearing the same rumors.
08/16/2011, 09:08 pm
Sources within the notebook industry allege that Intel has rejected a request from PC makers for a steep 50 percent discount on CPUs designed for its Ultrabook specification, even as manufacturers struggle to compete with Apple's MacBook Air on price.