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Topic: MacBook Air

Intel sinks 'hundreds of millions' of dollars into Ultrabook ad campaign

04/05/2012, 07:04 pm

In an effort to get the Ultrabook thin-and-light PC platform off the ground, Intel has kickstarted an ambitious campaign that will cover TV, print and online ads in what the company calls A New Era in Computing.

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Nearly half of U.S. corporations issuing Macs to employees

04/04/2012, 06:04 pm

With about 46 percent of corporations handing out Apple computers to their workers it would seem that OS X is slowly currying favor with chief information officers, though the final count depends on the workers themselves and many are not yet ready to make the leap to Mac.

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Intel says Ultrabooks trump MacBook Air, iPad

04/02/2012, 06:04 pm

In an interview published on Monday, two Intel representatives claim that the features, price point and operating system of Ultrabooks beat out Apple's thin-and-light MacBook Air and iPad tablet.

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Apple rumored to mass produce new 15" MacBook Pro in April, 13" in June

03/29/2012, 03:03 am

A new report out of the Far East claims Apple is scheduled to begin mass production of a new 15-inch MacBook Pro in April, while a 13.3-inch model is rumored to enter mass production in June.

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Potential Mac-bound Intel Ivy Bridge chips to launch at end of April

03/28/2012, 01:03 pm

A slew of mobile and desktop CPUs from Intel's forthcoming Ivy Bridge lineup are set to launch on April 29, potentially signaling when Apple could refresh some of its Mac lineup.

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Apple's slimmer 13- and 15-inch MacBook Pros in production - report

03/16/2012, 09:03 am

The 13- and 15-inch varieties of Apple's next-generation MacBook Pro, which will drop the optical disc drive for a thinner profile, are said to now be in production.

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Apple's thinner 15-inch MacBook Pro rumored to debut in April with Ivy Bridge i5, i7 CPUs

03/15/2012, 08:03 am

Apple's new 15-inch MacBook Pros will be thinner than current models but thicker than a MacBook Air, and will feature Intel's latest Ivy Bridge Core i5 and Core i7 CPUs when they launch next month, according to a new report.

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Rumor: Apple to launch 15-inch MacBook Air in April, 'effectively killing the Pro'

03/14/2012, 10:03 am

Rumors of a larger 15-inch MacBook Air continue to surface, with the latest claim suggesting Apple is gearing up to launch a larger ultraportable notebook in April.

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Rumor: Apple drops Nvidia's Kepler GPUs from 'large number' of next-gen MacBook Pros

03/13/2012, 12:03 pm

Apple's next-generation low- and mid-range MacBook Pro models will not feature dedicated graphics cards, and will instead rely on Intel's integrated Ivy Bridge graphics due to production issues with Nvidia, according to a new report.

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Apple said to be considering a 14-inch MacBook Air for Asian markets

02/29/2012, 07:02 am

A new rumor claims Apple is weighing the prospect of a new 14-inch MacBook Air model designed specifically to cater to the Asian PC market.

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iPad & MacBooks combine to give Apple 27% share of all mobile PC shipments

02/23/2012, 12:02 pm

The combined total of iPad and MacBook shipments in the fourth quarter of 2011 gave Apple a whopping 26.6 percent share of the mobile PC market, nearly tripling the share held by second-place HP.

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AMD failed to provide 'Llano' chip for Apple's MacBook Air because of faulty parts

02/22/2012, 09:02 pm

Former AMD employees revealed that Apple gave its "Llano" chip a "close look" for a new MacBook Air model last year, but ultimately decided not to go with the processor because too many of its parts were faulty, according to a new report.

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Apple's Mac sales solid ahead of "possible MacBook Air refresh" as early as March

02/21/2012, 05:02 pm

NPD Group is reporting essentially flat domestic sales of Macs, but Piper Jaffray analyst Gene Munster reports that "Apple may launch new MacBook Airs as early as March," helping to boost global Mac sales and reach quarterly street expectations of 4.5 million units.

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Suppliers gearing up for Apple's launch of new MacBook Air models

02/21/2012, 08:02 am

Apple's overseas supply chain is said to be anticipating the debut of a refreshed MacBook Air lineup, which was last updated in July of 2011.

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Rumor: Intel to push back Mac-bound Ivy Bridge chip shipments until June

02/15/2012, 11:02 pm

Intel is rumored to have warned its partners that mass shipments of its next-generation Ivy Bridge processors, which are expected to make their way into Apple's Mac lineup later this year, will not begin until after June, though a "small volume" of chips will reportedly go out in early April.

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JP Morgan: Ultrabooks unlikely to drive PC growth in 2012

02/14/2012, 03:02 am

A new analysis from investment bank J.P. Morgan says Windows-based ultrabooks are unlikely to achieve similar success as Apple's MacBook Air in their first generation and will not become "meaningful enough" to drive growth in the notebook PC market until at least 2013.

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Apple reportedly squeezing supplier to stop building MacBook Air clones from Asus

02/13/2012, 11:02 am

Apple has reportedly asked Pegatron, one of its overseas device assemblers, to "choose sides" and stop producing the MacBook Air-like Zenbook from Asus, or else lose Apple's business.

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Apple now offers basic 13-in. $999 MacBook Air to education buyers

02/10/2012, 03:02 pm

Apple has begun selling a less powerful version of its 13.3-inch MacBook Air to educational institutions buying in bulk for $999, filling the void left by the recently discontinued white MacBook.

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Apple to disrupt notebook space with radically redesigned MacBook Pros

02/10/2012, 01:02 pm

While most of its rivals are struggling to match innovations Apple pioneered with its first MacBook Airs over three years ago, the Mac maker this year is hoping to further distance itself from the competition with a pair of radically redesigned professional offerings that will set the tone for the next wave of notebook computing.

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Apple continues adding Lion Internet Recovery support to 2010 Macs

02/08/2012, 12:02 am

Apple on Tuesday released several EFI firmware updates for its 2010 Macs to enable the Lion Internet Recovery feature to the older machines.

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