Digg creator Kevin Rose says he knows many details of Apple's iPod revisions for September, including what appears to be a photo of the fourth-generation iPod nano and a teaser for information of iTunes 8.0.
The fourth iteration in as many years would have the previously rumored tall screen but would resemble an unusual blend between the second-generation iPod nano and the tapered design of the MacBook Air. The skin would have aluminum at front and back but resemble a 'pinched' oval. Changing the design would require a curved transparent cover over the LCD.
An accompanying but unverified photo (seen below) matches the description.
Most other changes receive far less detail in Rose's rumor. The iPod touch would allegedly receive "small cosmetic changes" but would mainly be defined by the 2.1 software update, which adds background push notification for instant messaging and similar apps. The iPod would receive the update first and leave the iPhone to receive the update at an unspecified later time.
No details are supplied about changes to the iPod classic and iPod shuffle, though the latter in recent weeks was rumored to get a 4GB upgrade with a modest redesign of its own.
Alleged photo from Kevin Rose of a fourth-generation iPod nano.
What Rose does suggest, however, is a radical restructuring of Apple's pricing strategy Apple is purportedly eager to have its iPods "get away" from the iPhone 3G's $199 price tag as much as possible and, if true, would implement "fairly large" price cuts to make the differences more apparent and prevent iPhones from cannibalizing iPod sales. While not directly supported by evidence, the rumor gains indirect support from Apple's warning to investors that an unnamed "product transition" would take place before the end of September that drops its gross margins from nearly 35 percent to 30 percent and that cost would be key.
An instrumental component of these updates would be iTunes 8.0, which Rose doesn't have details on other than to hint that it would "deserve" the new revision number.
For all the apparent detail, though, readers should take the report with caution. Rose's history of Apple rumors is known to wildly vary in accuracy: while he earned most of his reputation for an accurate leak of iPod nano details before its release in 2005, he has also shot wide of the mark with predictions of a CDMA iPhone and this year was convinced the 3G-capable iPhone would have a front video camera.
Potentially casting doubt on this latest rumor is a claim tacked on at the end that Mac OS X 10.5.6 will add Blu-ray support to the operating system. While many have long assumed Apple's role in the Blu-ray Disc Association would eventually lead to Macs with support for the HD video medium, knowledge of the Mac OS X update roadmap beyond beta releases (currently 10.5.5) is often limited to Apple.
92 Comments
Most likely iTunes 8.0 would have a major UI update. iTunes has needed one for some time.
I'm sure 8.0 will be portable enough to include on the iPhone and Touch, due to Apple's project to reduce file sizes of its OS and major apps.
You can expect iTunes 8.0 to take full advantage of a new release of QuickTime. iTunes will not be released without the new version of QuickTime.
Most likely iTunes 8.0 would have a major UI update. iTunes has needed one for some time.
I'm sure 8.0 will be portable enough to include on the iPhone and Touch, due to Apple's project to reduce file sizes of its OS and major apps.
You can expect iTunes 8.0 to take full advantage of a new release of QuickTime. iTunes will not be released without the new version of QuickTime.
New Quicktime- ? Does that mean new Quicktime Pro will have to purchased to replace the old one?
I think the current nano is perfection in its size and format as a music player. My advice? Keep the music player small, let the Touch or similar device bridge people into video. There are lots of people that want a perfect music player, or a perfect video/app device... there are too many ways to screw up trying to do both...
I'd make a wee Touch the same size (or smaller) as the current Nano. That would be cool.
Yes, from the photo is looks like it is no longer nano, i.e. small. But it is hard to tell scale from a photo.
Regardless of the veracity of Rose's statements, I wonder how long Apple intends to maintain iPod OS alongside OS X Touch. The iPod shuffle can stay the way it is with little physical tweaks to accommodate changes in storage technology. The iPod nano and iPod classic are the real curiosities. There is still brand power behind the form factor of the iPod as we've known it.
The price points will be forced to drop, which makes me wonder what will happen to the iPod classic. I would imagine Apple wants to push the iPod touch. In spite of its lower storage capacity, it uses OS X Touch and has access to most of the goodies available to iPhone/iPhone 3G users. Even though the true cost of ownership of the iPhone 3G is beyond the $199 and $299 price tags, any new iPod touch would need to be placed at just the right spot -- probably $149 for 8GB (maybe 16GB) and $249 for 16GB (maybe 32GB).
My predictions for the Holiday 2008 line:
4GB iPod shuffle -- $49
8GB iPod nano -- $99
16GB iPod touch -- $149
32GB iPod touch -- $249
8GB iPhone 3G -- $199 (conditional, add phone service)
16GB iPhone 3G -- $299 (conditional, add phone service)
I have no idea if the iPod classic will be there at all. I think they'd rather shift any manufacturing of the iPod classic to iPod touch.