Katie Marsal
David Moody, vice president of hardware marketing, confirmed to Macworld that Apple will sell the 24-inch and 30-inch Cinema Displays only while supplies last. After that, the 27-inch screen will be the only option for customers.
Announced on Tuesday, the new 27-inch LED Cinema Display will begin shipping from Apple in September. It sports a 2,560-by-1,440 pixel resolution with 60 percent more screen real estate than the company's 24-inch LED display. It costs $999 and features a built-in iSight video camera, microphone and speakers, powered USB 2.0 hub, and universal MagSafe connector.
The display also features a new ambient light sensor which automatically adjusts the display brightness based on external lighting conditions. With this, the hardware only uses as much energy as necessary to provide an optimum viewing experience.
The 16:9 display also features edge-to-edge glass on its front, and sits on an aluminum stand that makes tilting easy. It also uses in-plane switching, the same technology found in the iPad and iPhone 4 LCD displays, which allow a viewing angle of up to 178 degrees.
Charles Martin
Christine McKee
Malcolm Owen
101 Comments
Apple's new 27-inch Cinema Display will mark the end of the 24- and 30-inch models once supplies run out, leaving the company with just one standalone monitor offering.
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Nobody needs the 30 inch. This makes a lot of sense. They will make more money by having fewer SKUs. And besides, the desktop is dead.
Nobody needs the 30 inch. This makes a lot of sense. They will make more money by having fewer SKUs. And besides, the desktop is dead.
I bet you are wrong on all counts.
I love my 30" and I am sure they will release another 30+ monitor in due course. Desktop is alive and well for business and academic environments which all I care about anyway.
Nobody needs the 30 inch. This makes a lot of sense. They will make more money by having fewer SKUs. And besides, the desktop is dead.
The desktop isn't quite dead yet. Some people need lots of screen real estate. Even a 17" laptop doesn't satisfy most photo and video editors, as far as screen size.
Nobody needs the 30 inch. This makes a lot of sense. They will make more money by having fewer SKUs. And besides, the desktop is dead.
What you seem to be missing is that the desktop is not dead for professionals. That's who would want these monitors. How many people are supplementing their iMac with one? Few. However, users of Mac Pro systems will be buying these. Those are professionals that need lots of work space and often multiple monitors.
Honestly, I lament the push-out of the 16x10 aspect ratio. I would think video professionals would rather work with a 16x10 monitor to get the video as large as possible and have more room for a ribbon of tools/timeline on the bottom.
I hope Apple will release a 33" 133dpi 3840x2160 Cinema Display. The new Mac Pro is already powerful enough to drive it.