The alleged secret shipments from Foxconn were revealed in a shipping manifest from Apple.pro revealed this weekend, which shows a series of shipments scheduled to begin delivery in the U.S. no later than March 9. The mystery orders arriving from Chengdu, China, are said to be under high security.
Originally surfacing on a Chinese microblogging site, the purported shipping manifest is said to be from major international cargo charter flights originating from Chengdu International Airport. A source from Foxconn's Chengdu plant reportedly indicated that the shipment is for "Apple's latest products."
The shipments could imply that Apple is preparing for near-immediate availability of its third-generation iPad. That device is expected to be officially unveiled at a media event on March 7.
For comparison, last year Apple announced the iPad to on March 2, and the device became publicly available in the U.S. just over a week later on March 11. The international launch of the iPad 2 came a few weeks later on March 25, expanding to 25 additional countries.
Purported 'iPad 3' case and comparison photos. | Source: Apple Daily
With an anticipated iPad unveiling just over a week away, retailer Best Buy on Sunday began offering $50 off all iPad models. Customers can now obtain an iPad 2 at a starting price of $449.99 for the Wi-Fi-only 16-gigabyte model, while even the high-end 64-gigabyte 3G-enabled model has a $50 discount, bringing it to $779.99.
Best Buy's iPad 2 sale comes soon after Meijer, a regional big-box retailer in the U.S., slashed the price of the 16GB iPad 2 with Wi-Fi by $70. Retailers are believed to be clearing out inventory of the current iPad in anticipation of a new model debuting soon.
34 Comments
The Chinese aim to spoil all of Apple's surprises
The iPad profit margins for retailers must be higher than $50 and even $70. Or is that a wrong assumption?
The iPad profit margins for retailers must be higher than $50 and even $70. Or is that a wrong assumption?
Apple could have simply dropped the wholesale price by that much.
The iPad profit margins for retailers must be higher than $50 and even $70. Or is that a wrong assumption?
On an iPad, it might be close to those numbers, but that is a wrong assumption when it comes to most of the "big" things. Laptops, retailers typically lose a few dollars, trying to make them up on the warranties and services. TV's are the same.
Retail margin on ipods was around 5% here, at least on the midrange touches. Its possible that the margins are higher on the ipad, but considering apples profit , I dont think so.