Apple CEO Tim Cook to appear on 'Good Morning America,' visits SoHo Apple store

By AppleInsider Staff

Apple CEO Tim Cook is making the media rounds following last week's iPhone XS, XS Max, XR and Apple Watch unveiling, with the executive scheduled to talk up his company's new devices on ABC's Good Morning America.

Cook's upcoming appearance was announced in a tweet posted to GMA's Twitter account on Monday. According to ABC, Cook will appear in a one-on-one live interview with Robin Roberts tomorrow. When the segment will air is unclear, but the two-hour show starts at 7 a.m. Eastern

While the short teaser fails to mention what, exactly, Roberts intends to discuss with Cook, Apple's latest and greatest mobile products are sure to be a topic of discussion.

In addition to questions Roberts has lined up, GMA asked viewers to get involved by replying to the original tweet with their own queries for Cook.

The Apple executive first appeared on ABC's morning show in 2016 to talk about that year's big hardware launches -- iPhone 7, Apple Watch Series 2 and AirPods -- with Roberts. He again visited last year to discuss iPhone X and Face ID, as well as the legacy of late Apple co-founder Steve Jobs.

It appears Cook is already in New York for tomorrow's taping, as the executive on Monday visited Apple's SoHo store and posed for photos with retail staff, according to multiple Twitter posts.

"Thanks Apple Soho and to our team around the world for the hard work you're doing this week and all year round! Can't wait for Friday," Cook said in a tweet posted to his personal account.

A photo accompanying the message shows store employees gathered around Cook for a group photo.