Prior to the official announcement of the iPhone 5c, observers expected that Apple would offer its new smartphone at a competitively low price to take away market share from cheap devices running Android. But the company instead opted to stand its ground on pricing — a controversial strategy that caught the market by surprise.
Sprint on Monday announced a promotion set to kick off on Sept. 20 that will give a $100 credit to new customers porting their phone number from another carrier, applicable to the iPhone 5s and 5c which are slated to go on sale that same day.
Assorted investment analysts who downgraded Apple stock in the wake of last week's new iPhone 5c reveal may have been a bit hasty, according to a new report out from UBS that says Cupertino may have earned the benefit of the doubt.
Though Apple has announced preorder numbers for its last three iPhone launches, this year the company has opted to stay silent regarding iPhone 5c presales, sparking some worry among investors. But those concerns may prove unfounded, as this year Apple is not accepting preorders for its latest flagship device, the iPhone 5s.
Apple's iPhone 5s announcement included a surprise leap to a new 64-bit ARM chip architecture, a subject that has sparked lots of confusion and misinformation. But the secrecy surrounding the A7 may also have fooled analysts into slashing their sales expectations and downgrading the company's stock targets.
In a recent update to its reference guidelines for third party case manufacturers, Apple added highly detailed schematics for the forthcoming iPhone 5s and 5c, allowing for inferences to be made as to the devices' internal layouts.
Tonight at midnight, Pacific time, Apple's lower-cost iPhone 5c will become available for preorder, but figuring out just where to get the colorful new iPhone can be a hassle. AppleInsider has put together a round-up of which carriers and retailers will be opening up access for early-adopting consumers.
Market watchers hoping for Apple to introduce a radically cheaper iPhone model this week came away disappointed, as the company opted to maintain its smartphone pricing strategy rather than aggressively cutting margins.
The long wait for Apple to reach a deal with China Mobile, a carrier with more than 700 million subscribers, may finally be near an end, as the company has received the required license for its iPhone lineup from government regulators.