Like loyalty to a political party or hometown sports team, smartphone users are extremely passionate about their choices — a commitment that led many customers to stick with Samsung, despite the disaster of its downright dangerous Galaxy Note 7.
American sales of conventional watches fell by the steepest amount in seven years during the month of June, a decline linked in part to the debut of the Apple Watch, market research firm NPD Group said on Friday.
With a glut of fitness trackers and smartwatches being introduced this week at CES ahead of the launch of the Apple Watch, a new survey finds that current wearable devices attract very different types of users based on their primary functionality.
The debut of the iPhone 6 and iPhone 6 Plus wasn't just a boon for Apple's bottom line, as accessory makers also benefitted greatly from the debut of the new, larger iPhone models, according to the latest data from the NPD Group.
The Mac's share of the lucrative back-to-school shopping season continued its upward trajectory this year, as data released on Wednesday indicates that some 26.8 percent of the personal computers sold in the U.S. between Independence Day and Labor Day bore Apple's logo.
Worldwide sales of tablet computers declined by nearly 5 percent in the first quarter of 2014 — the first such fall since tracking began — but Apple's iPad maintained its dominant mobile PC position with nearly twice the market share of the closest competitor.
While wearable devices are the tech industry's most hyped category for 2014, market researchers at the NPD Group predict that the market will begin to slow down quickly, contracting by 2016 before returning to more moderate growth.
Despite the increasing popularity of streaming set-top boxes, gaming consoles, and so-called "smart TVs," just 42 million of America's 115 million households have televisions that can display content from the Internet, suggesting significant room for growth for Apple TV.
Despite rising overall sales, manufacturers of touchscreen components are set to feel the squeeze in their bottom line as more players enter the market and shipments shift toward lower-margin parts for tablets and smartphones.
Display manufacturers will make more money in 2014 from the screens found in mobile phones, tablets, and laptop computers than those in television sets for the first time as consumers increasingly demand higher-quality displays in mobile devices, according to new data.
With more than 120 million smartphones sold in the U.S. in 2013, Apple's iPhone accounted for nearly half of those, taking a 45 percent share in its home market last year, new data released by the NPD Group on Thursday reveals.
The launch of the iPhone 5s and iPhone 5c helped propel Apple to a market leading 42 percent of smartphones owned in the U.S. in the fourth quarter of 2013, leading Samsung's 26 percent share, according to the latest data from the NPD Group.
For the dwindling segment of consumers who are either not interested in having an app ecosystem on their music player or for whom raw capacity is the paramount concern, the iPod remains the overwhelming favorite, according to new data provided to AppleInsider.
As rumors of an Apple-branded television set begin to die down, the company's extant living room foray — the Apple TV set-top box — is quietly posting strong sales and impressive growth, new NPD data shared with AppleInsider reveals.
Apple has famously compared convertible Windows tablets to combining a toaster and a refrigerator, but competitors are still increasing their output of touchscreen notebooks in hopes of turning around slumping PC sales.