Since 2012, Apple has been buying back its shares at an extraordinary rate, often exceeding $10 billion— and frequently approaching $20 billion— per quarter. Now that its stock has doubled across the last year, why is it continuing to snap up shares?
Since 2012, Apple has been buying back shares at the extraordinary rate of around $10 billion per quarter. A year ago it picked up the pace to around $20 billion per quarter. After a reprieve last winter, the company has resumed its buyback frenzy with its largest-ever quarterly funding: $24 billion in Q2 followed by $17 billion in the most recent June quarter. Here's why. [The original version of this article contained an error regarding the dates of Apple's quarterly buybacks.]
This week on the AppleInsider Podcast, William and Victor are back, and talking about Microsoft Office on the Mac App Store, a batch of software betas, and the idea that we haven't heard the worst of earnings guidance.
This week on the AppleInsider Podcast, William and Victor talk about this week's two biggest stories. Victor updates William on the latest in Qualcomm news, and William has questions about Apple's issuing guidance on Q1 profits.