Apple Watch extended its lead over smartwatch market competitors during the first quarter of 2020, according to new statistics from research firm Strategy Analytics, with Apple's wearable now accounting for more than 55% of the whole.
While Apple managed to exceed Wall Street expectations to post an all-time quarterly earnings record for the first calendar quarter of 2020, a period heavily impacted by the COVID-19 pandemic, sales of its most important product, iPhone, slumped.
Apple's share of the global tablet market increased in 2019, according to Strategy Analytics, with the iPad securing 44% of sales revenue for across the entire year based on the sales of application processors alone.
Apple is expected to take a seat at the head of the 5G smartphone table in 2020 upon introduction of an iPhone capable of taking advantage of the speedy network technology, according to new research from Strategy Analytics.
The Apple Watch continues to be the biggest name in smartwatches, analysis from Strategy Analytics claims, with Apple close to owning half of the global smartwatch market following its performance in the last quarter.
Apple has continued to maintain its dominance in the global tablet market in the last quarter, according to Strategy Analytics, but major online retailer Amazon has overtaken Samsung to become its nearest rival, in part due to its promotion of Prime Day.
Shedding light on Apple's China woes, Strategy Analytics on Thursday published smartphone shipment estimates for the region covering calendar 2018 that shows a precipitous decline in iPhone unit growth.
The global smartphone market is "effectively in a recession," Strategy Analytics claims, with the firm's estimates suggesting Apple is holding its own in a declining marketplace despite showing minimal growth in its latest results.
Though the wider smartphone market contracted in the first quarter of 2018, Apple was able to grow its share of the pie on the back of healthy iPhone demand in the U.S. and China, according to market analytics firms.
As smartphones near peak saturation in developed markets, new data suggests in-car infotainment systems like Apple's CarPlay are quickly transitioning from a nice-to-have option to required feature for new vehicle buyers.
For the first time ever, Apple's iPhone captured more than half of all global smartphone revenues in a single quarter, outperforming the rest of the industry on the strength of the premium-priced iPhone X.
Last year, Samsung's exploding Galaxy Note 7 created a catastrophically distracting meltdown for the company that enabled Apple to surpass it in total unit sales of smartphones during the winter quarter. This year, Apple has again surpassed sales of all Samsung smartphones in the quarter, except this time it's by virtue of trend-bucking new demand for the innovative, revolutionary iPhone X—without much apparent regard for its price.
A consumer sentiment report of early iPhone X adopters indicates that its TrueDepth camera is a "major driver among positive ratings," and that the features it enables—including Face ID and Animoji—are key market differentiators driving interest in the high end phone.
Apple is continuing to lead other smartphone manufacturers in terms of smartphone shipments to the United States in the third quarter, according to Strategy Analytics, despite an alleged dip in iPhone shipments during the period, and an overall year-on-year contraction of the U.S. smartphone market.