Apple's iPhone continued to grab the vast majority of smartphone profits globally, due to poor performance by Samsung and largely profitless production of massive numbers of lower end models by several companies in China.
While differing on some key figures, global tablet industry statistics published on Thursday suggest that the Apple's iPad still has a firm lead as the most popular option, even if the company and the industry as a whole are losing sales.
Though Apple has not officially announced any sales figures for its wearable Apple Watch, that hasn't stopped research firms from estimating its performance, with new data from Strategy Analytics pegging the device at 5.2 million shipments in the fourth quarter of 2016.
Apple's record iPhone sales during the December quarter allowed it edge ahead of Samsung and once again become the world's top smartphone vendor, though not for whole of 2016, according to new research data.
Shares of Apple increased nearly 2 percent today to close at $98.79, close to the peak the stock has traded since diving below $100 after the company reported its fiscal Q2 earnings. Within two weeks, Apple will announce its earnings for Q3, which ended in June.
Apple reported "strong double digit growth" in its Mac sales in the U.S., directly contradicting the earlier estimates published by IDC and Gartner that stated Apple's U.S. Mac sales fell year-over-year in the June quarter and calling into question the legitimacy of market estimates that the tech media uncritically presents as factual.
Chinese consumers will spend more than $87 billion on mobile phones in 2014, a Wednesday report predicts, pushing revenues in the Asian giant's mobile market well past those in the U.S. in advance of Apple's planned Chinese retail expansion.
While Samsung itself does not report unit shipments, estimates from a closely positioned marketing company indicate that it shipped 89 million phones in the March quarter, nearly 20 million more than the year ago quarter, despite earning less money this year, and half as much as Apple.
Every quarter, the tech world's market research firms release metrics on how many PCs, phones and tablets Apple reported selling and compare these to estimates of what the rest of the world produced, resulting in headlines that minimize the importance of the world's largest and most profitable company. You might wonder why.