• News
    • Mac
      Mac MacBook Neo New MacBook Pro MacBook Air Mac Studio Mac mini iMac Mac Pro Pro Display XDR Apple Studio Display macOS
      Shop
      MacBook Pro Deals MacBook Air Deals Mac mini Deals Mac Studio Deals iMac Deals Best VPN for Mac Apple Student Discount Mac Price Guides Monitor Price Guides
      More
      Mac Reviews Mac Tips Mac Apps & Accessories Mac Comparisons Mac Videos Mac Forums
    • iPad
      iPad iPad Air iPad Pro iPad mini Apple Pencil iPadOS
      Shop
      iPad Deals iPad Price Guides Apple Student Discount
      More
      iPad Reviews iPad Tips iPad Apps & Accessories iPad Comparisons iPad Videos iPad Forums
    • iPhone
      iPhone iPhone Air iPhone 17 iPhone 16 iPhone 15 iPhone 14 iPhone SE iOS
      Shop
      iPhone Deals iPhone Price Guides Best VPN for iPhone iPhone Trade in Deals
      More
      iPhone Reviews iPhone Tips Best Of iPhone iPhone Versus iPhone Videos iPhone Forums
    • Watch
      Apple Watch Apple Watch Series 11 Apple Watch Series 10 Apple Watch Series 9 Apple Watch Ultra 3 Apple Watch Ultra 2 Apple Watch SE watchOS
      Shop
      Apple Watch Deals Apple Watch Series 11 Price Guide Apple Watch Ultra 3 Price Guide Apple Watch SE 3 Price Guide Apple Watch Series 10 Price Guide Apple Watch Ultra 2 Price Guide All Apple Watch Price Guides
      More
      Apple Watch Reviews Apple Watch Tips Apple Watch Apps & Accessories Apple Watch Comparisons Apple Watch Forums Apple Watch Videos
    • AirPods
      AirPods AirPods Pro AirPods Max Beats
      Shop
      AirPod Deals AirPods Price Guides Beats Headphones Price Guide Beats Earbuds Price Guide
      More
      AirPods Tips AirPods Reviews AirPods Comparisons AirPods Videos
    • TV & Home
      Apple TV 4K HomePod HomePod mini HomeKit Apple TV+ tvOS
      Shop
      Apple TV Deals HomePod Deals All TV & Home Price Guides Apple TV 4K Price Guide HomePod Price Guide
      More
      HomePod Tips HomePod Reviews HomePod Comparisons HomePod Videos Apple TV Tips Apple TV Reviews Apple TV Comparisons Apple TV Videos
    • Price Guides
      Apple Prices MacBook, iMac & Mac mini Prices iPad Prices Apple Watch Prices
      iPhone Prices Apple Accessories Prices AirPods & Beats Prices
      iPad & iPhone Trade-In Values
    • More
      Vision Pro Videos Podcasts Apple A-Z Forums RSS
      Contact Us Advertise Push Notifications Merch
      Privacy Policy Terms of Use Ethics Policy

      Follow us on Social Media

    • AAPL: 291.61 (-9.93)

      Copyright © 2026 Quiller Media, Inc. All rights reserved.

  • AAPL: 291.61 (-9.93)

UBS

Latest News

With $231B in cash, Apple's $14.5B EU tax hit doesn't concern Wall Street

While a $14.5 billion payment of back taxes could bankrupt many major corporations, it's pocket change for a company as cash flush as Apple. As a result, analysts surveyed by AppleInsider on Tuesday said they aren't concerned about the European Commission's decision, regardless of how an appeal ultimately plays out.

Neil Hughes 9 years ago 66

Unexpected success of iPhone SE predicted to drop Apple's average selling price to $637

A new survey has suggested 16 percent of U.S. iPhone sales in the June quarter were of the low-end iPhone SE — a number that investment firm UBS believes will push down the average selling price of the iPhone more than expected.

Neil Hughes 9 years ago 35

Apple stock currently has limited potential downside for investors, UBS says

Barring a complete meltdown of its iPhone business, shares of Apple stock have limited potential downside at their current trading price, investment firm UBS said on Tuesday.

Neil Hughes 10 years ago 10
iPhone 17e iPhone 17 M5 Macbook Air Mac Studio MacBook Air Deals MacBook Pro Best VPN for Mac AirPods iPad Mac mini

UBS sees record 75M holiday iPhone sales driven by Apple's lower priced models

Investment firm UBS believes Apple sold a record number of iPhones during the just-concluded December quarter, but that fewer customers opted for Apple's high-end models when compared to a year prior, based on new market research.

Neil Hughes 10 years ago 31

Apple embracing its role as maker of 'blockbusters,' not niche products, UBS says

In the age of the blockbuster, Apple's iOS platform is leading the way far ahead of its competitors, investment firm UBS said in a note to investors on Tuesday.

Neil Hughes 10 years ago 15

UBS sees Apple selling 78.4M iPhones this holiday, growing sales 4% in fiscal 2016

Investment firm UBS believes Apple will sell a record 78.4 million iPhones this holiday season, easily topping the company's best-ever quarter from a year ago and continuing to eat away at competitor market share.

Neil Hughes 10 years ago 5

New iPhone Upgrade Program seen driving upgrades, giving Apple more control of customer relationship

Apple's new interest-free iPhone Upgrade Program is likely to make more customers buy a new handset every year, investment firm UBS believes, calling it a "smart move" that could make the iPhone more of an annuity business.

Neil Hughes 10 years ago 55

Web traffic points to slow but steady Apple Watch interest, UBS says

As gauged by Web search traffic, interest in the Apple Watch has diminished considerably since the launch of the product in April but in a relatively smooth fashion, analysts with international financial firm UBS hinted on Tuesday.

Roger Fingas 10 years ago 42

UBS expects 'iPhone 6s' launch to push Apple's total Sept. quarter sales to record 49M

Investment firm UBS remains bullish on the future of the iPhone, with its latest research suggesting Apple is on track to ship a record 49 million iPhones in the current September quarter.

Neil Hughes 10 years ago 12

UBS forecasts iPhone ASP at $660, pushing Apple's June margins to 40.9%

Investment firm UBS revealed on Thursday that it has high expectations for Apple's gross margins in the just-concluded June quarter, predicting they will reach nearly 41 percent on outstanding sales of the jumbo-sized iPhone 6 Plus.

Neil Hughes 10 years ago 28

Driven again by China, Apple's iPhone shipments expected to hit 51M for June quarter

Apple is poised to announce yet another record breaking quarter, the latest research from investment firm UBS suggests, with iPhone sales once again driven to new heights thanks largely to growth in China.

Neil Hughes 10 years ago 41

UBS calls Apple 'the Shake Shack of technology,' advises investors to buy in

In making its case for investors to buy Apple stock, investment bank UBS this week made an interesting analogy, comparing the iPhone maker to growing fast food restaurant Shake Shack, saying the two companies are responsible for "the era of consumer experience."

Neil Hughes 10 years ago 27

Apple on track for another 51+ million iPhone sales this quarter, research says

Demand for Apple's iPhone continues to stay extremely strong, even as the life cycle of the current iPhone 6 series begins to wind down heading into the fall, new data from UBS reveals.

Neil Hughes 11 years ago 30

Apple favoring sole-source parts for Apple Watch, adding to supply constraints

Apple is without a backup supplier for many components in the new Apple Watch, a new analysis has discovered, revealing an unusual move for a company that generally works to secure options in its supply chain.

Neil Hughes 11 years ago 49

Apple Watch will be 'digital sixth sense' for users & 'key catalyst' for shares of AAPL, UBS says

While investment firm UBS doesn't believe the Apple Watch is yet a "must have" device, its importance to the company's bottom line is expected to grow over time as new use cases emerge.

Neil Hughes 11 years ago 53

UBS declares Apple a 'special' kind of investment, says 'full ramifications' of iPhone are yet to come

Reading the new "Becoming Steve Jobs" biography inspired UBS analyst Steven Milunovich to share his thoughts on where Apple is headed, leading him to suggest to investors that the iPhone maker's best days may still be ahead of it.

Neil Hughes 11 years ago 22

Wall Street expects high margins, respectable sales for launch of well-designed Apple Watch

Analysts on Wall Street came away generally pleased with this week's announcement of Apple Watch launch details, viewing the new platform as a way to extend the company's valuable ecosystem and generate more revenue from high-margin products.

Neil Hughes 11 years ago 53

UBS predicts Apple will sell massive 58M iPhones in March quarter

Demand for the iPhone 6 continues to outstrip Apple's ability to keep up with supply, as a new survey from UBS has led the investment firm to increase its projected sales for the March quarter to a whopping 58 million units.

Neil Hughes 11 years ago 28
Load More
AppleInsider Wordmark

Reviews · Comparisons · How-tos · Deals · Apple A-Z · Videos · Jobs · Privacy Policy

Get our Mobile App

© 1997 - 2025 Quiller Media, Inc. All Rights Reserved Designed by Crafted