Japanese automaker Honda on Tuesday announced that the 2014 Civic and 2015 Fit will gain access to the company's new Display Audio system, a 7-inch built-in touchscreen with functionality partially powered by Apple's iPhone.

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Apple's new automotive initiative with iOS in the Car a prime focus for the company. Here's a look at the strategy behind it, and the company's options for bringing the new feature to market next year.

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Apple's chief executive Tim Cook described the company's 2014 launch of iOS in the Car as "very, very important" and a "key focus for us." Here's a look at what the industry thinks, the competition Apple faces in automotive, and why it's pushing so hard for an immediate launch next year.

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In the very last minute of its earnings call question and answer session with analysts, Apple's chief executive Tim Cook addressed "iOS in the Car," the company's strategy for automotive, calling it "very, very important" and a "key focus for us." Here's why.

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