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Topic: environment

Laurene Powell Jobs joins Leonardo DiCaprio to form Earth Alliance

07/03/2019, 11:07 am

Laurene Powell Jobs, billionaire philanthropist and wife of late Apple co-founder Steve Jobs, is partnering with actor Leonardo DiCaprio and investor Brian Sheth for Earth Alliance, a philanthropic effort to help fight threats to the environment and to promote conservation.

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New Apple video ads sell App Store & iMessage security, recycling efforts

07/01/2019, 03:07 pm

Apple on Monday unloaded a burst of short "message" ads on YouTube, continuing its ongoing focus on user privacy and security.

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Apple highlights Trade In program as 'one last great thing' to do with an old iPhone

05/07/2019, 01:05 pm

Apple is promoting its Trade In program via a new video on its YouTube channel, one that suggests users could help respect the planet and "Do one last great thing with" their iPhone by turning it in for refurbishment and recycling at the end of its life.

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Designers have social duties beyond a product's launch, says Apple's Jony Ive

04/24/2019, 10:04 am

A designer's obligations to the world don't end after a product ships, said Apple chief design officer Jony Ive in an interview published this week.

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Tim Cook shares four 'shot on iPhone' images to promote Earth Day

04/22/2019, 10:04 am

Apple CEO Tim Cook has marked Earth Day by highlighting four environmentally-themed photographs as part of the company's ongoing "Shot on iPhone" social media campaign, with all of the images of animals and plant life taken using an iPhone.

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Conservation International & Apple have teamed to protect mangrove forests

04/22/2019, 08:04 am

Apple is working with Conservation International to protect and restore a 27,000-acre mangrove forest in Cispata Bay, Colombia, in a bid to preserve a slowly disappearing part of the ecosystem.

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Apple hosts Will, Jaden & Jada Smith at Apple Park for environmental talk

04/18/2019, 10:04 pm

As part of its environmental press barrage on Thursday, Apple hosted a talk at Apple Park featuring actors/musicians Will, Jada, and Jaden Smith.

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Apple's 2019 Environmental Responsibility Report touts increased focus on recycling and material recovery

04/18/2019, 11:04 am

Apple is committed to building its products while simultaneously trying to "leave our world better than we found it," the company declares in its 2019 Environmental Responsibility Report, underscoring the progress the iPhone producer has made in its long-term renewable energy and recycling efforts.

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Apple opens Texas recycling lab, increases program efforts ahead of Earth Day

04/18/2019, 08:04 am

Apple is expanding its recycling programs in a number of ways, including quadrupling the number of places in the United States an iPhone will be accepted for recycling, and the opening of a Material Recovery Lab in Texas to find ways to improve the environmental effort in the future.

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Apple continues UK 'There's more to iPhone' campaign with focus on recycling, Face ID, iOS 12

03/15/2019, 02:03 pm

Apple is continuing its "There's more to iPhone" campaign in the United Kingdom, by publishing three new videos to its regional YouTube account highlighting the usefulness of iOS 12 software updates, Face ID, and the iPhone maker's recycling schemes.

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Apple's shareholders skirmish over ideological differences

03/01/2019, 02:03 pm

Apple on Friday held its annual shareholders meeting, where a proposal to mandate Apple execs detail their political leanings was profoundly defeated.

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Apple's 'There's More to iPhone' campaign highlights environmental and data protection features in new videos

03/01/2019, 09:03 am

Apple has rolled out an advertising campaign titled "There's more to iPhone" to the United Kingdom and France, with a trio of videos and a corporate microsite highlighting how Apple and the iPhone handles and protects a user's data, recycles devices, and offers software improvements that even help older models go faster.

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Apple says the iPhone is a valuable readiness aid in a world impacted by climate change

01/22/2019, 03:01 pm

To a degree, Apple could actually benefit from the impacts of climate change with the iPhone a crucial part of a customer's readiness for a crisis, the company said in an unusual statement made public on Tuesday.

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Apple earns A+ rating from toxic chemical watchdog

11/15/2018, 05:11 pm

Mind the Store ranks retailers by their use of toxic chemicals in consumer products and how they are -- or are not -- working to reduce them.

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Apple hypes environmental friendliness of new Mac mini & MacBook Air

11/08/2018, 12:11 pm

Apple has quietly released "Product Environmental Reports" for its two new Macs, championing their energy efficiency and the use of recyclable materials.

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Apple investing to protect mangrove forest in Colombia to offset carbon emissions

09/13/2018, 08:09 pm

Apple on Thursday announced it will invest in a project that aims to protect and restore mangrove trees in a 27,000-acre forest in Colombia, part of the company's initiative to achieve carbon neutrality.

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Apple launches $300M fund to power Chinese supply chain with clean energy

07/12/2018, 07:07 pm

Apple on Thursday announced a new initiative that seeks to power its Chinese supply chain with renewable energy sources, with the company and initial suppliers expected to invest nearly $300 million in the project over the next four years.

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Apple paid fine for hazardous material handling at North Carolina data center

07/05/2018, 07:07 pm

Apple last year was cited, and ultimately paid a $40,000 fine, over the handling of potentially hazardous materials at its Maiden, North Carolina, data center, according to a new report detailing the company's dealings in the state.

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Lisa Jackson wins ELI's 2018 Environmental Achievement Award for work with Apple & EPA

05/14/2018, 03:05 pm

A think tank, the Environmental Law Institute, is awarding Apple VP Lisa Jackson its Environmental Achievement Award both for her work at Apple and her long tenure with the U.S. Environmental Protection Agency, where she was made administrator under President Barack Obama.

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Architect of Apple's successful renewable energy program lands at electric motor firm

05/01/2018, 11:05 pm

Mike Petouhoff, who helped Apple reach a lofty 100 percent renewable energy goal as the company's Global Energy Team Leader, has joined Software Motor Company to help build a new breed of highly efficient electric motor.

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