Apple wants Beats for Jimmy Iovine and Dr. Dre, not technology

By Mikey Campbell

A report on Thursday claims Apple's much rumored deal to buy Beats Electronics "is happening" and will be a play for company cofounders Jimmy Iovine and Dr. Dre, not technology associated with streaming music or headphones.


Source: Beats Music

Citing a "well-placed" source familiar with the ongoing talks, TechCrunch affirms what a number of pundits have already speculated; that Apple is looking to "acqui-hire" Iovine and Dre, whose real name is Andre Young, in a rumored $3.2 billion deal to buy Beats.