Apple on Monday launched (Product)Red options for its official leather cases for the iPhone 6s and 6s Plus, channeling a portion of the proceeds towards charity.
The new colors don't cost any extra, but a small amount from each purchase is directed to the Global Fund, a charity dedicated to combating AIDS, malaria, and tuberculosis. The 6s leather case costs $45, whereas the 6s Plus version is $49.
It's not clear why (Product)Red options weren't available when the new iPhones shipped in September. Apple also sells black, brown, rose gray, midnight blue, and saddle brown colors.
Apple has been a long-time member of the (Product)Red program, and its largest individual contributor. In April 2014 it was revealed that the company had donated $70 million since 2006, $5 million of which had been generated since September 2013.
Relatively few Apple products carry Red branding. Although iPods have the option, no iPhones, iPads, or Macs qualify -- instead, some iPhone and iPad accessories do.