CBS All Access follows in Hulu's footsteps with more expensive 'ad-free' option

By Roger Fingas

CBS on Wednesday announced a new tier for its All Access streaming service, allowing people to watch TV shows without commercial interruptions -- in most cases.

The new option is $9.99 per month versus the standard, $5.99 "Limited Commercials" plan. That makes it a dollar more expensive than Netflix's standard tier, but $2 less than Hulu's ad-free option. Hulu offers content from a wider variety of sources -- including movies -- and none of Netflix's tiers have advertising.

CBS warned that Commercial-Free subscribers will continue to see ads when watching live streams from local affiliates, and even in "select on-demand shows." Hulu likewise inserts ads into a few higher-profile shows despite people paying to remove them.

CBS All Access is available on a variety of platforms, including iOS, Android, Apple TV, Roku, Xbox, Chromecast, and Amazon Fire TV. Notably CBS charges extra for in-app subscriptions on Apple platforms, presumably to compensate for the latter's 30 percent revenue cut -- subscribing on the Web offers regular pricing.