DirecTV Now has re-started the promotion it had at launch, and is offering new subscribers the new Apple TV 4K if they pay for three months of service in advance instead of the normal four.
The new deal requires users to sign up, and pre-pay for the service at a minimum of $35 per month. The offer is limited to one redemption per DirecTV Now account, with two shipments allowed per household.
The Apple TV 4K retails for $179 for the 32GB model, and three months of DirecTV Now service can be had for as low as $105 to qualify for the free device.
After a bumpy launch, DirecTV Now garnered 200,000 subscribers in its first month of service.
The streaming platform provides users with a slate of popular cable channels including properties owned by AMC, Discovery, Disney, NBCUniversal and Viacom, among others. In November 2017, AT&T struck a deal with CBS to carry streaming and on-demand content from CBS News, CBS Sports Network, The CW, Pop and Showtime.
Along with Apple TV, DirecTV Now supports a wide variety of internet-connected devices including Amazon Fire TV and Fire TV Stick, iPhone, iPad, Android hardware, Chromecast, and Google Cast-enabled LeEco ecotvs and VIZIO SmartCast Displays. Subscribers can also access programming through web browsers.
AT&T's offer is available while supplies last, and devices ship out within two to three weeks of placing an order.