Tim Connolly has been hired by Apple to work on Apple TV+, in a move believed to be related to creating bundling deals and growing its Apple TV Channels.
As is typical for the television industry, Apple TV+ is continuing to see some executives depart for rivals while others join from those same companies. The latest hire is Tim Connolly, a long-time TV industry executive with a range of experience at streaming services.
According to The Telegraph, and confirmed in his own LinkedIn profile, Connolly has joined Apple in an unspecified role within the company's video services.
Connolly is unusual for a television executive in that he has extensive experience in technology. That includes an extended stint at Ericsson where he was various responsibilities for managing the company's hardware and software. After that, he joined Disney and while he left before Disney+ launched, he was chiefly responsible for digital and new product development.
After Disney, Connolly spent four years at Hulu before most recently being hired to work on partnerships and advertising for the short-form video service Quibi.