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New Apple Clips app aimed at social media video capture, quick editing

As part of the Tuesday reveals, Apple has unveiled a new Clips app, designed to allow iPhone users to create and edit videos with automatic transcription and easily share them to other third party apps and services.




The Clips app is a more complex video capture application than the existing capture mechanism in Photos, allowing users to capture a video live, and apply video filters, overlays, and Posters. The Clips app isn't a replacement for more "professional" video editing tools, and appears to be aimed at social media publication, and quick and easy video sharing with existing contacts.

A timeline feature allows for stringing together a sequence of up to 30 minute videos easily, to a maximum of 60 minutes. Posters are basically title pages or video separators, and are full screen text-based images insertable anywhere in the video.

The Live Titles feature records a user's voice, while the app automatically translates it into text in one of 36 languages. Live Titles can have several filters as well, including comic book filters, speech bubbles, shapes and full-screen animated posters.

Live Titles annotations can be added either during recording or afterwards, and are "perfectly synced" with the user's voice, according to Apple.

Smart Suggestions provides the user guidelines on who the app thinks might want to see the video, based on facial recognition data garnered from Photos. Videos made with Clips can be shared directly to popular social networks and video websites, including Instagram, Facebook, YouTube, and Vimeo.

Clips will be available on the App Store for free beginning in April, and is compatible with iPhone 5s and later, the new 9.7-inch iPad, all iPad Air and iPad Pro models, iPad mini 2 and later, and iPod touch 6th generation. 

Devices must be running the as-yet unreleased iOS 10.3.

Also revealed by Apple on Tuesday are a new 9.7-inch iPad, a special edition (Product)Red iPhone 7, and the doubling of storage on the iPhone SE without changing the price of the device.