Two more retailers are joining the many others that support Apple Pay in the United States, with H-E-B adding and Home Depot quietly returning support to their stores.
Apple Pay
Apple Pay will be celebrating the tenth anniversary of its launch in the United States on October 20. Just in time for the milestone, two more retailers are finally adopting the mobile payments platform in their retail stores.
A press release from the Texas-based H-E-B grocery chain confirms that there will be a phased rollout of digital tap-to-pay services across its 380 outlets. This includes support for Apple Pay, along with Samsung Pay and Google Pay.
Apple Pay will be rolled out across the next week at flagship locations in the San Antonio area. Through October and early November, other stores across Texas will be enabled.
The tap-to-pay support includes all cash registers, self-checkout points, pharmacies, and branded restaurants. While you can't use it at fuel pumps, it will be usable at payment windows.
At the same time, Home Depot is also bringing Apple Pay to its locations. Sources of Appleosophy have previously managed to pay with Apple Pay at some locations.
Home Depot did previously say it had plans to introduce Apple Pay to stores back in 2015. At the time, it was allegedly assessing different mobile payment platforms for use in stores.
Ultimately, Home Depot accepted Apple Pay in stores for a short period of time. But, Apple Pay was eventually killed by the retailer.
It is likely that Home Depot is finally adopting Apple Pay to answer consumer demand, and to keep up with its competitors. Its main rival, Lowes, enabled Apple Pay in its U.S. locations in December 2023.
While many retailers have signed up to take Apple Pay payments, including Kroger in April 2023, not everyone has. The biggest yet to make the transition is Walmart, which went to the trouble of producing Walmart Pay instead of accepting Apple Pay.