Kasper Jade
The fledgling retail business at Apple Inc. continued its steady pace of growth last quarter, with its U.S.-based stores alone posting both higher revenue and Mac unit sales than that of the entire worldwide segment during the year-ago quarter.
Well-placed sources indicate that the segment's rising revenue was driven not only by an increase in store count, but also significant growth amongst many of the company's existing locations. Nearly every store was able to handily meet or beat internal sales targets for the quarter that had been prescribed by the corporate division, those sources say.
Of those Apple retail stores that have been operating for at least a year, 90 percent saw flat to modest growth over the year-ago quarter, including nearly 45 percent which saw revenues rise in excess of 25 percent. Sales were particularly strong in the South Central and Mid-Atlantic regions, sources added.
Fueling the record setting third quarter, those same sources said, was a sharp uptick in sales of the Cupertino-based firm's Mac computer line. The 164 U.S.-based stores combined to sell more than 275,000 systems, besting all but two quarters in Apple Retail segment history before tallies from international stores are factored into the mix.
iPods were also an important factor for Apple Retail during the third quarter, but were a less material growth driver for the outlets than their Mac counterparts. The U.S.-based stores combined to sell over 730,000 of the digital media players before all attention turned to iPhone during the final two days of the quarter. When broken down, that figure turns out to just over 50 players per store, per day.
Apple, which reports results of its fiscal third quarter on July 25th, is expected to offer additional color on its retail performance, including actual profits, foot traffic, and revenue totals that factor in its international chain.
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Christine McKee
Malcolm Owen
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Amber Neely
31 Comments
Great news for AAPL
The chart shows $715M as the revenue for last year this quarter, and says this quarter's revenue will be $715 and suggests that's some sort of increase. What am I reading wrong?
The chart shows $715M as the revenue for last year this quarter, and says this quarter's revenue will be $715 and suggests that's some sort of increase. What am I reading wrong?
Not sure what you're reading, but I see quarterly profits up from $29 million to $32 Million year over year. But what's more important is CPUs sold going from 154k to 275K that's approaching a double in one year, Yikes!
Apple retail stores are really a play on converting customers over from PC. There is a lot of hand holding that goes with helping people make the transition. Judging from the numbers it looks like it may have been worth it.
You should have some skepticism over these numbers, since the quarter that just concluded was Apples 3rd quarter, not their 2nd, so whoever made up this chart was definitely NOT in the Apple accounting department.
Remember, advice is worth what you pay for it. And even then 80% of the people who give advice on Wall Street don't even beat the averages.
For the third fiscal quarter of 2007 ended June 30, Apple's 164 U.S. retail stores combined for sales in excess of $715 million, or slightly above the revenue recorded for the entire Apple retail segment -- including international stores -- during the third fiscal quarter of last year.
Apple only has 16 international stores today according to ifoAppleStore, most of which are mini stores and most of which have opened in the last year.
They've added about 40 stores in total worldwide since last year, so it's no wonder the sales of US stores has eclipsed worldwide. I'd be shocked if it hadn't.
Apple only has 16 international stores today according to ifoAppleStore, most of which are mini stores and most of which have opened in the last year.
They've added about 40 stores in total worldwide since last year, so it's no wonder the sales of US stores has eclipsed worldwide. I'd be shocked if it hadn't.
I believe the three references to international stores are only clarifications since some of the numbers quoted include international stores and some don't. I don't believe they are comparing US and international store sales.