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Macworld site rife with concealed banners (photos)

Despite lessened expectations for next week's Macworld Expo, the Moscone Center venue for the trade show already sports roughly a dozen sprawling, cloth-concealed banners that hint at several product announcements.

Five banners shrouded by white cloth, approximately 60 feet in length, can be seen immediately upon entering the Moscone South Hall. Three hang just above eye level on the ground level while the other two sit just above the entrance to the south hall exhibits.

Inside, contractors have recently begun to piece together Apple's booth, where another half dozen or so banners can be seen concealed by black cloth. At least one narrow banner spans the width of the booth while a few others run the height of the hall, from the ceiling to the floor. (The banner setup looks similar to last year's).

Meanwhile, a Mira Mobile production crew was in full swing outside the Moscone West, apparently partaking in a dry run of next Tuesday's inaugural keynote address, to be hosted by Apple marketing chief Phil Schiller.

We snapped a photo of the rehearsal live feed through the open door of Mira's mobile unit. The individual on stage wasn't Schiller, and actually looked more like Al Gore or Intel chief Paul Otellini. Probably just a random tech guy...

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A bird's eye view of the Moscone South.



78 Comments

bloggerblog 16 Years · 2520 comments

oooh.. ooh.. I know.. I know! The banners will read "There's something else in the Air" and Schiller will introduce the all new MacBook Air!

iqatedo 21 Years · 1812 comments

Dear Phil

May the force be with you. \

bergermeister 19 Years · 6559 comments

I stand by my feeling that, due to it's being their last appearance at MWSF and the absence of The Steve, Apple needs to put to a good show and thus we can expect quite a few goodies.

Many of the picts, though, show one wide banner, suggesting to me that lots of things are linked: the expanding cloud (iLife, iWork) comes to mind.

iLife and iWork will become '09's, and some hardware goodies (iMac, mini) and even a slight touch on Snow Leopard.

Don't forget the new iPods and iPhone.

Dunno.

Temporary Insanity!

nofear1az 19 Years · 209 comments

Quote:
Originally Posted by Bergermeister

I stand by my feeling that, due to it's being their last appearance at MWSF and the absence of The Steve, Apple needs to put to a good show and thus we can expect quite a few goodies.

Many of the picts, though, show one wide banner, suggesting to me that lots of things are linked: the expanding cloud (iLife, iWork) comes to mind.

iLife and iWork will become '09's, and some hardware goodies (iMac, mini) and even a slight touch on Snow Leopard.

Don't forget the new iPods and iPhone.

Dunno.

Temporary Insanity!

We already got new iPods so you can count that one out..... I don't plan to see anything overwhelming but hey, that's just me. What do I know.

As for the picture labeled as "who is this?" dunno, probably just the guy that sets up the stage, tests the audio/video....why does it seem so significant anyway?

bergermeister 19 Years · 6559 comments

It does if it's Paul from Intel as it would signal something large; Al Gore, well, he is big.

"Random Tech Guy" is great.

"Hi, nice to meet you. I'm an RTG."