Mikey Campbell
In a change of App Store policy, Apple announced on Wednesday that screenshots attached to app submissions will be locked in once they are approved, effectively putting an end to a scamming tactic used to dupe customers into spending money on fraudulent apps.
The new rule, made effective today, looks to stymie attempts from scammers who would submit an app showing one set of screenshots only to swap them out with images from other popular apps after being approved by Apple. As noted by MacRumors, nefarious developers would combine the fallacious images with app names suggesting the work was a legitimate iteration of an existing title.
A video of such a scam that has been making its rounds on the web shows an app called "Mooncraft," supposedly a a clone of the hit game Minecraft, is not quite what the buyer was expecting. As seen below, the screenshots in iTunes clearly represent a different game than the one actually purchased. Note that the Mooncraft icon is also a blatant copy of the Minecraft franchise, further confusing unwitting customers.
From the announcement:
Beginning January 9, app screenshots will be locked in iTunes Connect once your app has been approved. New screenshots may be uploaded when you submit a binary for an update to an existing app or a new app. For more information on capturing and using screenshots, read the Xcode User Guide.While Apple's new policy will cut down on fake apps, it is also likely to hinder honest developers who will now have to go through the roundabout process of submitting updates to their respective app pages to change an image.
Christine McKee
Malcolm Owen
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27 Comments
Is it really that hard? I mean, it was made to be as simple as possible. All screenshots on all Apple devices are leagues easier than anywhere else.
I think they should allow video clips of the app in action, as well. That'd be nice to see. But really, the policy for all App Store scams should be pretty simple: all available apps deleted, developers banned for life, legal action taken (if applicable). Guarantees such as this would cut down on rule breakers by a great amount.
..."hinder honest developers who will now have to go through a roundabout process to upload screenshots to their respective app pages in the event of an update or version change." "New screenshots may be uploaded when you submit a binary for an update to an existing app or a new app." Not sure how you're hindered in the event of an update or version change, since you can upload a new image then...
[quote name="Tallest Skil" url="/t/155391/apple-to-lock-ios-app-screenshots-upon-submission-to-halt-scammers#post_2256522"] Is it really that hard? I mean, it was made to be as simple as possible. All screenshots on all Apple devices are leagues easier than anywhere else. I think they should allow video clips of the app in action [B]like in Google Play[/B], as well. That'd be nice to see. But really, the policy for all App Store scams should be pretty simple: all available apps deleted, developers banned for life, legal action taken (if applicable). Guarantees such as this would cut down on rule breakers by a great amount. [/quote] There I fixed that for you. No thanks needed, the pleasure was mine.
I recommend everyone whining to take a midol. Perhaps we can have a few articles on ISP disruptions and how it annoyingly impacts one's mail and workflow? Not.
There I appended that for you. No thanks needed, the pleasure was mine.
Fixed. Your implication that anything's broken right now was… wrong.