Macintosh-launching '1984' Super Bowl advertisement pitch deck surfaces
A newly-published storyboard reveals the imagery used to pitch Apple on what would ultimately become its "1984" Super Bowl ad, teasing the launch of the Macintosh.
A newly-published storyboard reveals the imagery used to pitch Apple on what would ultimately become its "1984" Super Bowl ad, teasing the launch of the Macintosh.
Microsoft's latest Super Bowl campaign calls the Surface a laptop, but the company shifts definitions of what it is when it suits them. It's always been very careful to compare its tablets against Apple's laptops whenever possible, for instance, but that's gone now Microsoft has seemingly decided the NFL audience is more likely to buy a laptop.
If you're a football fan looking to catch the Eagles play the Patriots on Sunday, there are a few options for watching on Apple devices without firing up a web browser on your Mac.
Fans looking to watch the spectacle of Super Bowl 51 — to be played Feb. 5 in Houston, Tex. — can turn to Fox Sports Go, an app available on numerous platforms, including Apple's iOS and the Apple TV.
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