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Apple, Cisco trade shots over iPhone lawsuit

In the wake of a lawsuit filed by Cisco over Apple's alleged misuse of the iPhone trademark, the two companies on Thursday escalated the level of rhetoric in their claims to the hotly-contested product name.

Apple has broken the silence it maintained regarding its rights to use the iPhone name for its recently unveiled cellphone. An official statement issued by the company to its spokespeople flatly denied the legitimacy of the suit filed in federal court on Wednesday, characterizing Cisco's filing as both "silly" and "tenuous at best."

"We're the first company to ever use the iPhone name for a cellphone," the statement said. "If Cisco wants to challenge us on it, we're very confident we'll prevail."

In contrast, Cisco representatives have followed their own official statement with relatively candid responses, adopting an at once conciliatory and defensive tone. The network supplier maintained that it had no hostile intent against Apple and was merely protecting what it believed it rightly owned.

Speaking with the Wall Street Journal, spokesman John Earnhardt expressed hopes that the lawsuit would not need to continue. "We still hope we can reach an agreement," he said, "but when your neighbor steals your property, you have no recourse other than to call the cops and file a complaint."

Cisco senior VP Mark Chandler was equally quick to defend his employer's approach in his corporate blog. He reiterated the company's formal claim that it has owned the iPhone trademark since 2000, following the buyout of an Internet phone developer named Infogear Technology, and that it had no financial or idealist grudges against its purported competitor. Infogear first registered the trademark in 1996.

"This is not a suit against Apple’s innovation, their modern design, or their cool phone. It is not a suit about money or royalties. This is a suit about trademark infringement," Chandler wrote. "This is a suit about trademark infringement."

The lawsuit — coupled with some profit taking — also triggered a small-scale retreat in the value of Apple's stock, which dipped by $1.20 to $95.80 by the close of the market Thursday evening. Financial agencies Bear Stearns and UBS had previously raised their estimates for Apple, triggering a dramatic surge to $97 in advance of today's news.



84 Comments

retroneo 24 Years · 240 comments

Quote:
Originally Posted by AppleInsider

"We're the first company to ever use the iPhone name for a cellphone," the statement said. "If Cisco wants to challenge us on it, we're very confident we'll prevail."

And yet they sue because the iBuzz vibrator is too similar to an iPod??

http://sexonmydesk.ivillage.com/love...a_lawsuit.html

agnuke1707 20 Years · 455 comments

Quote:
Originally Posted by retroneo

And yet they sue because the iBuzz vibrator is too similar to an iPod??

http://sexonmydesk.ivillage.com/love...a_lawsuit.html

Actually IIRC, I thought this lawsuit had something to do with their advertising spoofing the silhouette iPod ads ... which Apple was in turn sued over because Lugz thought they were copying them...

1984 20 Years · 946 comments

It took Cisco seven years to come with that? Come on, we all know they sat on that name until the iPod became a household name and are now just riding on it's success. If Cisco does technically have the legal right to the iPhone name Apple should just rename it phone, add VOIP and show them up.

cato988 20 Years · 218 comments

Quote:
Originally Posted by 1984

It took Cisco seven years to come with that? Come on, we all know they sat on that name until the iPod became a household name and are now just riding on it's success. If Cisco does technically have the legal right to the iPhone name Apple should just rename it ?phone, add VOIP and show them up.


what did you do to make that apple?

blacksummernight 19 Years · 562 comments

I can understand what Cisco is talkin about, but i'm sure they will work this out pretty quickly. A deal was in the works to begin with.