Apple Inc.'s presence at the National Association of Broadcasters conference this week includes a mind-boggling on-site server demonstration comprised of 130 Xserve components and over 3 miles of fiber optic cable.
Overall, Apple's booth at NAB stands out from most others due to its sheer simplicity. The layout features the firm's traditional large theater area in the center, set to seat about two hundred attendees at any one given time. All seats were filled for most presentations throughout the day.Â
To the sides of the presentation area are demonstration displays featuring Apple's 8 core Macs and new Final Cut Pro and Server software offerings. And just across the aisle is an "Apple Lounge," filled with comfy black leather furniture where attendees can take a load off and tinker with their MacBook Pros.
Our photo gallery spans two pages. On the second page you'll also find some panorama shots of the Apple exhibits. If you enjoy the photos, please take a minute to visit our friends at the SCAD Avid NAB Blog who are on site covering the conference for Avid.
34 Comments
Do you think Apple are taking this video stuff seriously?
Jeez, the size of the operation is extraordinary.
Ooh I'm first!
How did you get those photos of my rig? Nobody has a key to my garage but me...This is one awesome set up. Any price tag ideas?
They took down the big banner outside monday night for some reason...
They took down the big banner outside monday night for some reason...
It fell down because of the rain...
-K
Hopefully I can upload my pictures on Saturday. Some of the pictures are much nicer than what I've got (they didn't have big crowds in the way of the server "room"), but I think I have a few more comprehensive shots of the various stations in the booth.