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Apple responds to Microsoft ads: "a PC is no bargain"
Prince McLean
The British Broadcasting Corporation has complained to a UK antitrust authority that Apple and Google's news services, such as Apple News, diminish its branding by downplaying where it gets its new stories.
Newly available on Mac, "Palworld" goes beyond the typical monster battle game by incorporating tried and true survival crafting mechanics, but its crossplay implementation leaves something to be desired.
A Japanese chipmaker you've probably never heard of wants to power Apple's future artificial intelligence server farms.
President Trump has pushed back TikTok's ban date again, saying that his administration has made "tremendous progress" on a deal to "save TikTok."
Apple's iconic iPhone may soon cost you about double what it costs now, as analysts predict a 43% price increase in response to U.S. tariffs on imports from China and elsewhere in the world.
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One of Apple's most controversial stores never opened, but a virtual tour that can be viewed on Apple Vision Pro brings the dream back to life.
President Trump's announcement of tariffs and retaliatory measures by China has seen Apple's shares drop to their lowest point since June 2024, as investors predict rising iPhone prices and falling sales.
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Charles Martin
Marko Zivkovic
Andrew Orr
Amber Neely
William Gallagher and Mike Wuerthele
357 Comments
I think this response is very classy.
...and Microsoft needs to build a better, more stable OS.
Edit: Yes - Classy response.
Microsoft makes an interesting statement in their ads, but I don't think they work, really. As I have been saying, people see these ads and most think: "oh yeah, I heard how cool those Apple's are, must check out the Apple Store." People know, in the end, usually you get what you pay for. These ads aren't clever enough.
I read that story this morning - it said a lot of the things I'd been thinking about MS, HP, and the ads.
What we need is a good ole fashioned street fight between Redmond and Cupertino.