Mikey Campbell
Apple's latest Apple Watch Series 3 device has seen healthy adoption rates since its release last year, while usage rates of older Series 1 and first-generation models are on the decline, according to statistics shared by Pedometer++ developer David Smith.
Smith detailed metrics from his app in a blog post on Wednesday, demonstrating usage statistics of all Apple Watch models from August 2017 through to today.
Of note, Apple Watch Series 3 has enjoyed steady adoption rates since its launch in September, including a dramatic spike during the holiday gift-giving season. As of last week, Series 3 overtook the Series 2 to become the most popular Apple Watch model among Pedometer++ users, with the device accounting for 33 percent of Smith's active user base.
The most recent data shows Series 2 sitting at about 30 percent, first-generation Apple Watch at 24 percent and Series 1 holding steady at around 14 percent. As can be expected of a new release, Apple Watch Series 3 upgraders are eating into legacy model share, with Series 2 and first-gen devices exhibiting declines that began when the most recent Apple Watch iteration debuted.
Original Apple Watch devices, often referred to by the unofficial moniker "Series 0," has experienced the steepest drop off. In August of last year, usage of the first-gen wearable was roughly in line with that of its Series 2 successor, but rates have since fallen at more rapid pace.
While Smith fails to provide commentary on the precipitous decline in first-gen device usage, he does say that developing for the original Apple Watch is "slow and honestly a bit painful." On the other hand, Apple Watch Series 3 with its S3 chip and LTE connectivity is a "delight to work with," Smith says.
It is because of these troubles that Smith is keeping close tabs on Watch adoption. His hope is that Apple will abandon support for the first-gen device when it reveals watchOS 5, a next-generation operating system expected for unveiling at WWDC in June.
"The Series 1 & Series 2 watches would be a great baseline going forward," Smith writes. "While not quite so fast as the Series 3, they are a mile ahead of the Series 0."
In addition to overall adoption rates, Smith shared a few tidbits on user predilections, noting the split between 42mm and 38mm Watch versions stands at about 60/40. Further, the split between users with LTE and non-LTE Apple Watch Series 3 devices has been about even since Christmas.
While Pedometer++ users are only a small subsampling of Apple Watch owners, the analytics provides general insight into owner preference.
Whether Apple intends to deprecate first-gen Apple Watch models with watchOS 5 is unknown, but the company typically attempts to keep older hardware operational for as long as possible. Doing so allows owners to enjoy the latest features without upgrading on a yearly basis, fostering higher customer satisfaction and user experience ratings.
Christine McKee
Charles Martin
Amber Neely
Sponsored Content
15 Comments
I am still using my Gen. 0. I bought stainless steel version and it's still as good as new.
Perhaps upgrading explains the graph...
“While Pedometer++ users are only a small subsampling of Apple Watch owners, the analytics provides general insight into owner preference. “
Nope. The insight is only into people who think they need a pedometer app to count steps on a watch that already counts steps. So, maybe representative of “low information” users, which might bias the results in the direction of older models.
I looked at the OLED screen on the iPhoneX and wasn’t that impressed but the screen on my Apple Watch is unbelievablely sharp and beautiful. And the Milanese Loop is incredible. The first watch band that felt good on my wrist.
While I'm well aware of the advantages I would gain in performance even from upgrading to a Series 1 from my "Series 0" Apple Watch -- I prefer the nickname "Watch OG" for mine -- never mind the Series 3, I have kept the Series 0 because I don't use many third-party apps, so it does what my current lifestyle calls for it to do. I keep up with the software updates and await the day when that no longer happens -- then I'll probably jump to either the 1 or the 3 depending on various arbitrary factors, like cash flow at the time. :)
Kudo to Apple incidentally, for still supporting the Series 0 for just coming up on three years, with no apparent plans to discontinue support until the OS or tech in the newer versions requires an incompatible change. As a watch-hater prior to getting my original one, this level of support and compatibility (all the Apple bands still work with my watch, regular updates that improve performance, etc) is what is going to ensure I actually get an upgraded model when I'm ready to.