Again presenting RCS as the solution to getting Apple Messages and Android text users feature parity, Google has tweeted an "unofficial lyric explainer" about Drake's "Texts Go Green" song.
The Rich Communications Service (RCS) has taken a long time to be available to all Android users. And Google's own rivals failed, but it continues to champion RCS -- and criticize Apple for ignoring it.
Having previously offered to help out Apple's engineers in implementing RCS, the company has now tweeted a short video set to Drake's music.
It's not exactly high on production values. Over what appears to be a loop of the start of Drake's track, a series of captions explain what it means when "Texts Go Green."
Text messages are most commonly shown in green on an iPhone when they are actual text messages, as in SMS or MMS, rather than Messages. But they can also appear green on an iPhone if that phone's number has been blocked, hence going green.
"If only some super-talented engineering team at Apple would fix this," says the tweeted video.