Beats by Dre is launching a 'Girls Don't Cry' edition of Beats Flex
Apple's Beats by Dre is collaborating with Verdy's "Girls Don't Cry" brand on a special edition of Beats Flex earbuds that go on sale March 31.
Beats by Dre announced the partnership on Twitter and showed the new design in a YouTube video. It features model Jasmine Daniels lying in bed listening to "Something I Need" by Koteri.
The upcoming earbuds come in blue with the signature red script of Girls Don't Cry. They will also have a detachable heart charm.
"I'm really happy to work on the Beats Flex earphones because it's my wife's favorite style," said Verdy. "We've made a friends-and-family version in the past, so I'm really excited to release this special colorway to the public."
The Girls Don't Cry x Beats Flex edition will be available on March 31 in the Girls Don't Cry shop and Dover Street Market in the US, UK, and Japan for $69.99. Verdy will also launch a pop-up retail shop at Rise Above Gallery in Osaka, Japan, to celebrate the release.
Beats Flex earbuds have up to 12 hours of audio playback, and a Fast Fuel feature provides 1.5 hours of battery with ten minutes of charging. Other features include automatic play and pause, a built-in microphone, and a W1 chip that works with Apple's Find My network.