Tuesday, September 05, 2006, 11:30 am
News flash: Apple confirms Sept 12 media event
In a digital invitation sent out to US-based media this morning, Apple confirmed that it will hold a special event on September 12 to introduce new products and services."It's Showtime," reads the invite, which displays a two-dimensional white Apple logo swept by four crisscrossing Hollywood movie premiere spotlights on a navy blue background.
The event is scheduled for 10:00 am local time at the Yerba Buena Center for the Arts Theater in San Francisco, Calif.
Apple is expected to use the event to usher in a new chapter in its digital media strategy, which should include new iMacs, iPods, iTunes movies and 'one more thing.'

The Apple Invite

The Yerba Buena Center Theater
On Topic: General
- Briefly: Jony Ive's title at Apple shortened to 'SVP of Design'
- DOJ e-books trial: Apple's Cue explains 'agency' contracts and pricing, denies culpability
- Skype Video Messages come to Apple's iOS, OS X
- Paperback edition of Walter Isaacon's 'Steve Jobs' coming Sept. 10 with new cover
- Apple defense to take over in final days of e-book antitrust case



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It seemed to be pretty definite for the last week.