"I don't understand how not firing retail employees is a good thing."

I buy that. Kindness would have been beaten into him with a stick.

Quote:

Originally Posted by AppleInsider 

Despite the fact that he was fired, Browett said his time at Apple was "probably the best thing that happened to me,"

Really? At that level of management (read 'pay check'), shouldn't it be up to the incoming candidate select to inform himself a little of the way his new employer does business? His brief stint at Apple taught him how to be a kinder person and that there is another way to do things? Very nice for him, I'm sure, but its like somebody with a faked resumé who just got busted saying it was the best thing that happened to them, except Browett probably got a nice little pay check for the inconvenience.

It also reflects badly on Apple. If he was the best candidate should they have settled on him, or kept looking? 

So glad to see him gone.

The greatest c_ck up of Tim Cook so far.

Apple focuses on its customers and products, not necessarily solely on its bottom line. This is why Browett didn't "fit in" at Apple - all he knows how to do is fire people, cut costs and benefits, and strengthen the bottom line. This is not what Apple retail needs - their bottom line is just fine. How can anyone hire someone who gives no priority to customer service and experience?

While we are at it, who thinks Tim Cook's days at Apple are numbered? He hasn't made many good decisions at Apple, at least not ones that are visible, and since he took the reigns, Apple stock has been in a tailspin.

Quote:

Originally Posted by matrix07 

The greatest c_ck up of Tim Cook so far.

I think the dividend has been Cook's biggest mistake. It gave Wall Street a taste of Apple's cash and started the current feeding frenzy. There was a reason Jobs ignored those guys.

Hiring this guy is #2.

Retail chief... Captain Peacock, 'Are you being served?'

Good riddance to bad pennies. At least they dumped him. Other places would have just let him stay on for another year or two and destroy the whole thing. Think "What would Ballmer do?"

Originally Posted by AZREOSpecialist 
While we are at it, who thinks Tim Cook's days at Apple are numbered? 

Not anyone intelligent.

Come off it.

Quote:

Originally Posted by AZREOSpecialist 

While we are at it, who thinks Tim Cook's days at Apple are numbered? He hasn't made many good decisions at Apple, at least not ones that are visible, and since he took the reigns, Apple stock has been in a tailspin.

I don't think Tim Cook's days are numbered.  It was a mistake to hire Browett, but Cook corrected that mistake in a reasonable period of time.  He also fired Forstall which probably should have happened sooner.  But we might say Cook was cleaning up after Jobs' mistake in this case.

As far as the stock, yes, it's down, but that's the market's fault, not Apple's.  Apple has reasons to want the stock to go back higher, but they're not desperate about it the way some analysts assume they are.  I believe that Apple, including Tim Cook and the board of directors, view the stock as the tail and the company as the dog.  Wall Street and some investors want the tail to wag the dog but I think it's probable that Apple would cut the tail off before it starts making important decision mostly based on Wall Street hysteria.  It's hard for Wall Street (and people like Browett) to comprehend this, but it's fundamental to Apple's DNA.  I don't think Tim Cook spits on Wall Street as Steve Jobs would have, but he definitely doesn't need to bow down to those people.