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Sharp CEO supposedly confirms Apple to use OLED in next-generation iPhone

Edge-to-edge iPhone display concept by Martin Hajek.

Newly appointed CEO of Japanese display maker Sharp, Tai Jeng-wu, this weekend seemingly confirmed widespread rumors claiming Apple plans to incorporate OLED panels in a next-generation iPhone.

Tai commented on Apple's future plans in an address to students at his alma mater Tatung University, which on Saturday presented the tech industry executive with an honorary doctorate degree, Nikkei reports.

"The iPhone has been evolving and now it is switching from LTPS (low-temperature poly-silicon) to OLED panels," Tai said. "We don't know whether Apple's OLED iPhones will be a hit, but if Apple doesn't walk down this path and transform itself, there will be no innovation. It is a crisis but it is also an opportunity."

Tai, who was appointed to his position at Sharp in August and also acts as an executive at its new parent company Foxconn, is in a position to know. Sharp has for years supplied LCD panels to Apple for use in a variety of products, while Foxconn handles a large bulk of the U.S. tech giant's manufacturing.

The chief executive went on to say that Sharp is building out a new OLED facility in Japan, adding the company could potentially produce OLED panels in the U.S. if so required.

"If our key customer demands us to manufacture in the U.S., is it possible for us not to do so?" Tai said.

Beyond the brief mention, however, Tai failed to offer specifics on a potential OLED iPhone launch timeline. The context of Tai's comments are also unknown, and the missive might simply be commentary on rumors dating back to last year.

Industry insiders expect Apple to launch a next-generation iPhone with flexible OLED display and unique "glass sandwich" design in 2017. Reports in June indicated both Samsung and Sharp planned to OLED shipments by the end of 2017, likely in anticipation of massive orders from Apple.

Whether Sharp has the capability to ramp up production assets in time is unclear. Last month, the display maker announced plans to infuse $568 million into its OLED business as soon as the second quarter of 2018.



81 Comments

brakken 11 Years · 687 comments

I'm betting this new guy doesn't last past next August.

red oak 13 Years · 1104 comments

So they hire a CEO who does not understand basic confidentiality agreements.  And, manages to trash  Apple in the process

All in his first 30 days on the job.  What a joke 

iqatedo 21 Years · 1812 comments

Why are OLED displays in this context described as flexible when flexing is not relevant? Perhaps 'compliant' would be a better description. Saying that Apple needs to 'transform itself' doesn't bode well for this guy's future in the supply chain.

rogifan_new 9 Years · 4297 comments

I hate that the 4.7" iPhone gets treated like a second class citizen. Not everyone wants a phablet. Apple brought OIS to the 4.7" model. That leads me to believe bringing stuff to 5.5" model only isn't technical but for upsell purposes.

hittrj01 16 Years · 753 comments

I hate that the 4.7" iPhone gets treated like a second class citizen. Not everyone wants a phablet. Apple brought OIS to the 4.7" model. That leads me to believe bringing stuff to 5.5" model only isn't technical but for upsell purposes.

Nevermind the fact it took them 2 additional generations to get it into the 4.7" model.  If it was just for upsell purposes, why not put it in the 6s? Why wait for the 7? I'm sure there is some pressure to differentiate and justify the higher price, but screen size and battery life more than justify it. It's not like they withheld water resistance or things like that from the smaller model.

Edit: fixed a couple typos